barbie.com website information.
barbie.com domain name is registered by .COM top-level domain registry. See the other sites registred in .COM domain zone.
Following name servers are specified for barbie.com domain:
- ns7.markmonitor.com
- ns1.markmonitor.com
- ns5.markmonitor.com
- ns6.markmonitor.com
- ns3.markmonitor.com
- ns4.markmonitor.com
- ns2.markmonitor.com
and probably website barbie.com is hosted by WIKIMEDIA - Wikimedia Foundation Inc., US web hosting company. Check the complete list of other most popular websites hosted by WIKIMEDIA - Wikimedia Foundation Inc., US hosting company.
According to Alexa traffic rank the highest website barbie.com position was 18720 (in the world). The lowest Alexa rank position was 23044. Now website barbie.com ranked in Alexa database as number 21024 (in the world).
Website barbie.com Desktop speed measurement score (15/100) is better than the results of 2.65% of other sites shows that the page desktop performance can be improved.
barbie.com Mobile usability score (99/100) is better than the results of 79.46% of other sites and means that the page is mobile-friendly.
Mobile speed measurement score of barbie.com (36/100) is better than the results of 14.78% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.
Weekly Rank Report
| Date | Rank | Change |
|---|---|---|
| Nov-18-2024 | N/A | N/A |
| Nov-17-2024 | 21,024 | -77 |
| Nov-16-2024 | 20,947 | -99 |
| Nov-15-2024 | 20,848 | -84 |
| Nov-14-2024 | 20,764 | 234 |
| Nov-13-2024 | 20,998 | 0 |
| Nov-12-2024 | 20,998 | 0 |
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barbie.com Rank History
Alexa can identify the popularity of a website as well as its competitors. It is important for website owners and bloggers to know their Alexa ranking because it shows how many visitors have viewed their web page. It gives them a clear idea of how popular their website is on the internet and the ranking of their competitors.
barbie.com whois
WHOIS is a query and response protocol that is widely used for querying databases that store the registered users or assignees of an Internet resource, such as a domain name, an IP address block, or an autonomous system, but is also used for a wider range of other information.
Domain Name: BARBIE.COM
Registry Domain ID: 389162_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2024-05-17T09:26:27Z
Creation Date: 1996-06-19T04:00:00Z
Registry Expiry Date: 2025-06-18T04:00:00Z
Registrar: MarkMonitor Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: abusecomplaints@markmonitor.com
Registrar Abuse Contact Phone: +1.2086851750
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Name Server: NS1.MARKMONITOR.COM
Name Server: NS2.MARKMONITOR.COM
Name Server: NS3.MARKMONITOR.COM
Name Server: NS4.MARKMONITOR.COM
Name Server: NS5.MARKMONITOR.COM
Name Server: NS6.MARKMONITOR.COM
Name Server: NS7.MARKMONITOR.COM
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-09T12:40:08Z
barbie.com server information
barbie.com desktop page speed rank
Last tested: 2016-06-13
Desktop Speed
Bad
15/100
barbie.com Desktop Speed Test Quick Summary
priority - 369 Optimize images
Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their size by 3.5MiB (94% reduction).
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priority - 24 Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
Minify JavaScript for the following resources to reduce their size by 230.9KiB (62% reduction).
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priority - 13 Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:
http://tags.tiqcdn.com/utag/mattel/barbie2014/prod/utag.js (5 minutes)
http://assets.barbie.com/en-us/ga/index.json (59.4 minutes)
http://js-agent.newrelic.com/nr-536.min.js (60 minutes)
http://www.google-analytics.com/plugins/ua/linkid.js (60 minutes)
http://www.barbie.com/app/app.js (69.2 minutes)
http://www.barbie.com/app/directives.js (84.2 minutes)
http://www.barbie.com/common/fancybox/source/helpe…ry.fancybox-thumbs.css (84.2 minutes)
http://www.google-analytics.com/analytics.js (2 hours)
http://www.barbie.com/fonts/maticons.ttf?j85iad (2.9 hours)
http://www.barbie.com/common/fancybox/source/helpe…ery.fancybox-thumbs.js (3.5 hours)
http://www.barbie.com/data/env.json (3.5 hours)
http://www.barbie.com/common/owl.carousel/src/js/owl.carousel.js (3.6 hours)
http://www.barbie.com/common/fancybox/source/helpe…uery.fancybox-media.js (3.6 hours)
http://www.barbie.com/common/owl.carousel/src/js/owl.autoplay.js (3.6 hours)
http://www.barbie.com/images/quotes.png (3.6 hours)
http://www.barbie.com/assets/main.js (3.6 hours)
http://www.barbie.com/common/angular/angular.js (3.6 hours)
http://www.barbie.com/style/main.min.css (3.6 hours)
http://www.barbie.com/common/fancybox/source/jquery.fancybox.css (3.6 hours)
http://www.barbie.com/common/bootstrap/dist/css/bootstrap.css (3.6 hours)
http://www.barbie.com/app/controllers.js (3.6 hours)
http://www.barbie.com/images/pattern_overheader.jpg (3.6 hours)
http://www.barbie.com/common/owl.carousel/src/js/owl.navigation.js (6.1 hours)
http://www.barbie.com/common/fancybox/source/jquery.fancybox.js (6.1 hours)
http://www.barbie.com/common/jquery/dist/jquery.js (7.6 hours)
http://www.barbie.com/common/jquery.lazyload/jquery.lazyload.js (7.6 hours)
http://www.barbie.com/images/loader.gif (9.3 hours)
http://assets.barbie.com/en-us/ga/index.json (59.4 minutes)
http://js-agent.newrelic.com/nr-536.min.js (60 minutes)
http://www.google-analytics.com/plugins/ua/linkid.js (60 minutes)
http://www.barbie.com/app/app.js (69.2 minutes)
http://www.barbie.com/app/directives.js (84.2 minutes)
http://www.barbie.com/common/fancybox/source/helpe…ry.fancybox-thumbs.css (84.2 minutes)
http://www.google-analytics.com/analytics.js (2 hours)
http://www.barbie.com/fonts/maticons.ttf?j85iad (2.9 hours)
http://www.barbie.com/common/fancybox/source/helpe…ery.fancybox-thumbs.js (3.5 hours)
http://www.barbie.com/data/env.json (3.5 hours)
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http://www.barbie.com/common/fancybox/source/helpe…uery.fancybox-media.js (3.6 hours)
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http://www.barbie.com/common/angular/angular.js (3.6 hours)
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http://www.barbie.com/common/bootstrap/dist/css/bootstrap.css (3.6 hours)
http://www.barbie.com/app/controllers.js (3.6 hours)
http://www.barbie.com/images/pattern_overheader.jpg (3.6 hours)
http://www.barbie.com/common/owl.carousel/src/js/owl.navigation.js (6.1 hours)
http://www.barbie.com/common/fancybox/source/jquery.fancybox.js (6.1 hours)
http://www.barbie.com/common/jquery/dist/jquery.js (7.6 hours)
http://www.barbie.com/common/jquery.lazyload/jquery.lazyload.js (7.6 hours)
http://www.barbie.com/images/loader.gif (9.3 hours)
priority - 12 Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 13 blocking script resources and 5 blocking CSS resources. This causes a delay in rendering your page.
None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.
Remove render-blocking JavaScript:
http://www.barbie.com/common/jquery/dist/jquery.js
http://www.barbie.com/common/angular/angular.js
http://www.barbie.com/common/owl.carousel/src/js/owl.carousel.js
http://www.barbie.com/common/owl.carousel/src/js/owl.navigation.js
http://www.barbie.com/common/owl.carousel/src/js/owl.autoplay.js
http://www.barbie.com/common/fancybox/source/jquery.fancybox.js
http://www.barbie.com/common/fancybox/source/helpe…uery.fancybox-media.js
http://www.barbie.com/common/fancybox/source/helpe…ery.fancybox-thumbs.js
http://www.barbie.com/common/jquery.lazyload/jquery.lazyload.js
http://www.barbie.com/assets/main.js
http://www.barbie.com/app/app.js
http://www.barbie.com/app/controllers.js
http://www.barbie.com/app/directives.js
http://www.barbie.com/common/angular/angular.js
http://www.barbie.com/common/owl.carousel/src/js/owl.carousel.js
http://www.barbie.com/common/owl.carousel/src/js/owl.navigation.js
http://www.barbie.com/common/owl.carousel/src/js/owl.autoplay.js
http://www.barbie.com/common/fancybox/source/jquery.fancybox.js
http://www.barbie.com/common/fancybox/source/helpe…uery.fancybox-media.js
http://www.barbie.com/common/fancybox/source/helpe…ery.fancybox-thumbs.js
http://www.barbie.com/common/jquery.lazyload/jquery.lazyload.js
http://www.barbie.com/assets/main.js
http://www.barbie.com/app/app.js
http://www.barbie.com/app/controllers.js
http://www.barbie.com/app/directives.js
Optimize CSS Delivery of the following:
http://www.barbie.com/style/main.min.css
http://www.barbie.com/common/bootstrap/dist/css/bootstrap.css
http://www.barbie.com/common/fancybox/source/jquery.fancybox.css
http://www.barbie.com/common/fancybox/source/helpe…ry.fancybox-thumbs.css
https://fonts.googleapis.com/css?family=Oswald:400,700,300|Raleway:700,400
http://www.barbie.com/common/bootstrap/dist/css/bootstrap.css
http://www.barbie.com/common/fancybox/source/jquery.fancybox.css
http://www.barbie.com/common/fancybox/source/helpe…ry.fancybox-thumbs.css
https://fonts.googleapis.com/css?family=Oswald:400,700,300|Raleway:700,400
priority - 3 Avoid landing page redirects
Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.
Avoid landing page redirects for the following chain of redirected URLs.
http://barbie.com/
http://www.barbie.com/
http://www.barbie.com/en-us
http://www.barbie.com/
http://www.barbie.com/en-us
priority - 2 Prioritize visible content
Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.
The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.
None of the final above-the-fold content could be rendered even with the full HTML response.
barbie.com Desktop Resources
| Total Resources | 91 |
| Number of Hosts | 9 |
| Static Resources | 62 |
| JavaScript Resources | 22 |
| CSS Resources | 5 |
barbie.com Desktop Resource Breakdown
barbie.com mobile page speed rank
Last tested: 2017-05-19
Mobile Speed
Bad
36/100
barbie.com Mobile Speed Test Quick Summary
priority - 72 Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 16 blocking script resources and 11 blocking CSS resources. This causes a delay in rendering your page.
None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.
Remove render-blocking JavaScript:
http://barbie.mattel.com/__ssobj/ard.png?642173802…6_1-454-1495177398&n=1
https://js.braintreegateway.com/v2/braintree.js
http://barbie.mattel.com/wcsstore/dojo18/dojo/dojo.js
http://barbie.mattel.com/wcsstore/dojo18/dojo/dojodesktop-rwd.js
http://barbie.mattel.com/webapp/wcs/stores/combined.js.h435268118.pack
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ontextsDeclarations.js
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…trollersDeclaration.js
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…Widgets/collapsible.js
http://barbie.mattel.com/wcsstore/Widgets_701/com.…EntryRecommendation.js
http://barbie.mattel.com/wcsstore/Widgets_701/com.…on/javascript/video.js
http://barbie.mattel.com/__ssobj/core.js+ssdomvar.js+generic-adapter.js
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…dgets/Header/header.js
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…Area/CheckoutHelper.js
http://barbie.mattel.com/wcsstore/Widgets-Mattel/c…ductRecommendations.js
http://barbie.mattel.com/wcsstore/Widgets-Mattel/c…ductRecommendations.js
http://barbie.mattel.com/wcsstore/MattelSAS/javascript/mattel.min.js
https://js.braintreegateway.com/v2/braintree.js
http://barbie.mattel.com/wcsstore/dojo18/dojo/dojo.js
http://barbie.mattel.com/wcsstore/dojo18/dojo/dojodesktop-rwd.js
http://barbie.mattel.com/webapp/wcs/stores/combined.js.h435268118.pack
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ontextsDeclarations.js
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…trollersDeclaration.js
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…Widgets/collapsible.js
http://barbie.mattel.com/wcsstore/Widgets_701/com.…EntryRecommendation.js
http://barbie.mattel.com/wcsstore/Widgets_701/com.…on/javascript/video.js
http://barbie.mattel.com/__ssobj/core.js+ssdomvar.js+generic-adapter.js
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…dgets/Header/header.js
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…Area/CheckoutHelper.js
http://barbie.mattel.com/wcsstore/Widgets-Mattel/c…ductRecommendations.js
http://barbie.mattel.com/wcsstore/Widgets-Mattel/c…ductRecommendations.js
http://barbie.mattel.com/wcsstore/MattelSAS/javascript/mattel.min.js
Optimize CSS Delivery of the following:
http://barbie.mattel.com/wcsstore/MattelSAS/css/common1_1.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/ribbon.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/legacy1_1.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/CMC.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/Configurator.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/base.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/styles.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/ba/style.css
http://fonts.googleapis.com/css?family=Raleway:300…500,600,700,800|Oswald
http://user.mattel.com/Content/css/email-signup-barbie.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/marketing.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/ribbon.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/legacy1_1.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/CMC.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/Configurator.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/base.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/styles.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/ba/style.css
http://fonts.googleapis.com/css?family=Raleway:300…500,600,700,800|Oswald
http://user.mattel.com/Content/css/email-signup-barbie.css
http://barbie.mattel.com/wcsstore/MattelSAS/css/marketing.css
priority - 71 Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:
http://user.mattel.com/Content/css/email-signup-barbie.css (expiration not specified)
http://user.mattel.com/Scripts/emailsignup-client.js (expiration not specified)
http://tags.tiqcdn.com/utag/mattel/onestore.barbie/prod/utag.js (5 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javascript/marketing.js (6.7 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/marketing.css (7.5 minutes)
http://barbie.mattel.com/webapp/wcs/stores/combined.js.h435268118.pack (12 minutes)
http://tags.tiqcdn.com/utag/tiqapp/utag.v.js?a=mat…50128&cb=1495177398410 (30 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…ktop_BarbieOnEvite.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…rbieOnEvite_Mobile.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…hopBarbie/Playset2.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…opBarbie/lifestyle.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…0-15_Launch/bumper.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…unch/bumper_mobile.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…nch/logo-greyscale.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…omos/DollsImages23.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…obile_Fashionistas.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…hionistas_1600x549.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…dsWhoPlay_1600x500.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…adsWhoPlay_640x720.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…king_ASpot_Desktop.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…oking_ASpot_Mobile.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…pia-Banner2-Mobile.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…Dreamtopia-Banner2.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…opia_ASpot_Desktop.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…topia_ASpot_Mobile.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…romos/Gabby-A-Spot.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…romos/Gabby-M-Spot.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…dyWarhol-A-Spot-v2.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…dyWarhol-M-Spot-v3.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…omos/Barbie-M-Spot.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…per_A-Spot_Updates.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ho…nch/logo-greyscale.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ma…nch/logo-greyscale.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS//image…lock_shopping_cart.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS//nls/StoreText.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS//nls/en-us/StoreText.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS//nls/en/StoreText.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/CMC.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/Configurator.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/ba/style.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/base.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/common1_1.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/legacy1_1.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/ribbon.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/styles.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/ba-arrow_pink.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/ba-instagram.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…Barbie_Gift_Finder.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…Gift_Finder_mobile.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…_Homepage_Facebook.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…Homepage_Instagram.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…e_Homepage_Twitter.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…e_Homepage_YouTube.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/colors/ba/arrow_pink.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…s/ba/gift_finder_1.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…s/ba/gift_finder_2.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…s/ba/gift_finder_3.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/colors/ba/logo.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…olor1/close_normal.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…/color1/error_icon.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…olor1/success_icon.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…color1/transparent.gif (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…olor1/warning_icon.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…/fp/logo-greyscale.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/ms-carousel-caret.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…ve/masthead_top_bg.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/sprites.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ttelAnalytics-1.0.0.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…Area/CheckoutHelper.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ontextsDeclarations.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…trollersDeclaration.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…dgets/Header/header.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…Widgets/collapsible.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…/libs/bootstrap.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ion.rangeSlider.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…/libs/jquery-ui.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…query.dotdotdot.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javascript/libs/jquery.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ry.rwdImageMaps.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…uery.touchSwipe.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…query.typeahead.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…modernizr-2.8.3.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…bs/owl.carousel.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javascript/mattel.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/Widgets-Mattel/c…ductRecommendations.js (60 minutes)
http://barbie.mattel.com/wcsstore/Widgets_701/com.…EntryRecommendation.js (60 minutes)
http://barbie.mattel.com/wcsstore/Widgets_701/com.…on/javascript/video.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dijit/nls/loading.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dojo/dojo.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dojo/dojodesktop-rwd.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dojo/nls/dojo_en-us.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dojo/nls/dojodesktop-rwd_en-us.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dojo/resources/blank.gif (60 minutes)
https://www.google-analytics.com/plugins/ua/ec.js (60 minutes)
https://www.google-analytics.com/analytics.js (2 hours)
https://js.braintreegateway.com/v2/braintree.js (6 hours)
http://user.mattel.com/Scripts/emailsignup-client.js (expiration not specified)
http://tags.tiqcdn.com/utag/mattel/onestore.barbie/prod/utag.js (5 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javascript/marketing.js (6.7 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/marketing.css (7.5 minutes)
http://barbie.mattel.com/webapp/wcs/stores/combined.js.h435268118.pack (12 minutes)
http://tags.tiqcdn.com/utag/tiqapp/utag.v.js?a=mat…50128&cb=1495177398410 (30 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…ktop_BarbieOnEvite.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…rbieOnEvite_Mobile.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…hopBarbie/Playset2.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…opBarbie/lifestyle.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…0-15_Launch/bumper.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…unch/bumper_mobile.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…nch/logo-greyscale.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…omos/DollsImages23.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…obile_Fashionistas.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…hionistas_1600x549.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…dsWhoPlay_1600x500.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…adsWhoPlay_640x720.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…king_ASpot_Desktop.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…oking_ASpot_Mobile.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…pia-Banner2-Mobile.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…Dreamtopia-Banner2.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…opia_ASpot_Desktop.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…topia_ASpot_Mobile.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…romos/Gabby-A-Spot.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…romos/Gabby-M-Spot.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…dyWarhol-A-Spot-v2.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…dyWarhol-M-Spot-v3.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…omos/Barbie-M-Spot.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ba…per_A-Spot_Updates.jpg (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ho…nch/logo-greyscale.png (60 minutes)
http://barbie.mattel.com/wcsstore/Mattel/images/ma…nch/logo-greyscale.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS//image…lock_shopping_cart.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS//nls/StoreText.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS//nls/en-us/StoreText.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS//nls/en/StoreText.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/CMC.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/Configurator.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/ba/style.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/base.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/common1_1.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/legacy1_1.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/ribbon.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/css/styles.css (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/ba-arrow_pink.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/ba-instagram.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…Barbie_Gift_Finder.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…Gift_Finder_mobile.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…_Homepage_Facebook.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…Homepage_Instagram.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…e_Homepage_Twitter.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…e_Homepage_YouTube.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/colors/ba/arrow_pink.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…s/ba/gift_finder_1.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…s/ba/gift_finder_2.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…s/ba/gift_finder_3.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/colors/ba/logo.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…olor1/close_normal.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…/color1/error_icon.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…olor1/success_icon.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…color1/transparent.gif (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…olor1/warning_icon.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…/fp/logo-greyscale.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/ms-carousel-caret.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images…ve/masthead_top_bg.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/images/sprites.png (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ttelAnalytics-1.0.0.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…Area/CheckoutHelper.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ontextsDeclarations.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…trollersDeclaration.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…dgets/Header/header.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…Widgets/collapsible.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…/libs/bootstrap.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ion.rangeSlider.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…/libs/jquery-ui.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…query.dotdotdot.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javascript/libs/jquery.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ry.rwdImageMaps.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…uery.touchSwipe.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…query.typeahead.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…modernizr-2.8.3.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javasc…bs/owl.carousel.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/MattelSAS/javascript/mattel.min.js (60 minutes)
http://barbie.mattel.com/wcsstore/Widgets-Mattel/c…ductRecommendations.js (60 minutes)
http://barbie.mattel.com/wcsstore/Widgets_701/com.…EntryRecommendation.js (60 minutes)
http://barbie.mattel.com/wcsstore/Widgets_701/com.…on/javascript/video.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dijit/nls/loading.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dojo/dojo.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dojo/dojodesktop-rwd.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dojo/nls/dojo_en-us.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dojo/nls/dojodesktop-rwd_en-us.js (60 minutes)
http://barbie.mattel.com/wcsstore/dojo18/dojo/resources/blank.gif (60 minutes)
https://www.google-analytics.com/plugins/ua/ec.js (60 minutes)
https://www.google-analytics.com/analytics.js (2 hours)
https://js.braintreegateway.com/v2/braintree.js (6 hours)
priority - 35 Avoid landing page redirects
Your page has 3 redirects. Redirects introduce additional delays before the page can be loaded.
Avoid landing page redirects for the following chain of redirected URLs.
http://barbie.com/
http://www.barbie.com/
http://www.barbie.com/en-us
http://barbie.mattel.com/shop
http://www.barbie.com/
http://www.barbie.com/en-us
http://barbie.mattel.com/shop
priority - 9 Optimize images
Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their size by 88KiB (16% reduction).
Compressing http://barbie.mattel.com/wcsstore/MattelSAS/images/sprites.png could save 30.2KiB (13% reduction).
Compressing http://barbie.mattel.com/wcsstore/Mattel/images/ba…per_A-Spot_Updates.jpg could save 18.9KiB (16% reduction).
Compressing http://barbie.mattel.com/wcsstore/Mattel/images/ba…dyWarhol-A-Spot-v2.jpg could save 16.9KiB (18% reduction).
Compressing http://barbie.mattel.com/wcsstore/Mattel/images/ba…dyWarhol-M-Spot-v3.jpg could save 11KiB (18% reduction).
Compressing http://barbie.mattel.com/wcsstore/Mattel/images/ba…omos/Barbie-M-Spot.jpg could save 7.8KiB (15% reduction).
Compressing http://barbie.mattel.com/wcsstore/MattelSAS/images…/fp/logo-greyscale.png could save 1.3KiB (56% reduction).
Compressing https://www.paypalobjects.com/webstatic/en_US/i/bu…heckout-logo-large.png could save 1.2KiB (23% reduction).
Compressing http://barbie.mattel.com/wcsstore/MattelSAS/images…ve/masthead_top_bg.png could save 937B (68% reduction).
Compressing http://barbie.mattel.com/wcsstore/Mattel/images/ba…per_A-Spot_Updates.jpg could save 18.9KiB (16% reduction).
Compressing http://barbie.mattel.com/wcsstore/Mattel/images/ba…dyWarhol-A-Spot-v2.jpg could save 16.9KiB (18% reduction).
Compressing http://barbie.mattel.com/wcsstore/Mattel/images/ba…dyWarhol-M-Spot-v3.jpg could save 11KiB (18% reduction).
Compressing http://barbie.mattel.com/wcsstore/Mattel/images/ba…omos/Barbie-M-Spot.jpg could save 7.8KiB (15% reduction).
Compressing http://barbie.mattel.com/wcsstore/MattelSAS/images…/fp/logo-greyscale.png could save 1.3KiB (56% reduction).
Compressing https://www.paypalobjects.com/webstatic/en_US/i/bu…heckout-logo-large.png could save 1.2KiB (23% reduction).
Compressing http://barbie.mattel.com/wcsstore/MattelSAS/images…ve/masthead_top_bg.png could save 937B (68% reduction).
priority - 3 Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
Minify JavaScript for the following resources to reduce their size by 27.6KiB (41% reduction).
Minifying http://barbie.mattel.com/wcsstore/MattelSAS/javasc…Area/CheckoutHelper.js could save 17.4KiB (45% reduction) after compression.
Minifying http://barbie.mattel.com/wcsstore/MattelSAS/javasc…trollersDeclaration.js could save 3.4KiB (50% reduction) after compression.
Minifying http://barbie.mattel.com/wcsstore/MattelSAS/javasc…dgets/Header/header.js could save 2.7KiB (63% reduction) after compression.
Minifying http://barbie.mattel.com/wcsstore/MattelSAS/javasc…ontextsDeclarations.js could save 1.6KiB (57% reduction) after compression.
Minifying http://user.mattel.com/Scripts/emailsignup-client.js could save 942B (18% reduction) after compression.
Minifying http://barbie.mattel.com/wcsstore/MattelSAS//nls/StoreText.js could save 544B (17% reduction) after compression.
Minifying http://barbie.mattel.com/wcsstore/MattelSAS//nls/en/StoreText.js could save 544B (16% reduction) after compression.
Minifying http://barbie.mattel.com/wcsstore/MattelSAS//nls/en-us/StoreText.js could save 540B (15% reduction) after compression.
Minifying http://barbie.mattel.com/wcsstore/MattelSAS/javasc…trollersDeclaration.js could save 3.4KiB (50% reduction) after compression.
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priority - 2 Minify CSS
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priority - 1 Minify HTML
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Minify HTML for the following resources to reduce their size by 5.1KiB (23% reduction).
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barbie.com Mobile Resources
| Total Resources | 127 |
| Number of Hosts | 15 |
| Static Resources | 104 |
| JavaScript Resources | 47 |
| CSS Resources | 11 |
barbie.com Mobile Resource Breakdown
barbie.com mobile page usability
Last tested: 2017-05-19
Mobile Usability
Good
99/100
barbie.com Mobile Usability Test Quick Summary
priority - 0 Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.
The following tap targets are close to other nearby tap targets and may need additional spacing around them.
The tap target
<a href="/shop/en-us/ba…l-barbie-dolls">Free shipping on orders $39+*</a> is close to 2 other tap targets.barbie.com similar domains
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barbie.com Ping
Ping is a networking utility tool to test if a particular host is reachable. It is a diagnostic that checks reachability of a host on an Internet Protocol (IP) network. In a computer network, a ping test is a way of sending messages from one host to another. Aside from checking if the host is connected to a network, ping also gives indicators of the reliability and general speed of the connection.
barbie.com TRACEROUTE
Traceroute is a network diagnostic tool used to track the pathway taken by a packet on an IP network from source to destination. Traceroute also records the time taken for each hop the packet makes during its route to the destination. Traceroute uses ICMP (Internet Control Message Protocol) echo packets with variable time to live values. The response time of each hop is calculated. To guarantee accuracy, each hop is queried multiple times (usually three times) to better measure the response of that particular hop.