IPONWEB.COM IPONWEB - Global Leader in Real-Time Advertising Technology


iponweb.com website information.

iponweb.com domain name is registered by .COM top-level domain registry. See the other sites registred in .COM domain zone.

Following name servers are specified for iponweb.com domain:

  • ns5.iponweb.net
  • ns6.iponweb.net
  • ns7.iponweb.net
  • ns8.iponweb.net

and probably website iponweb.com is hosted by FASTLY - Fastly, US web hosting company. Check the complete list of other most popular websites hosted by FASTLY - Fastly, US hosting company.

According to Alexa traffic rank the highest website iponweb.com position was 39719 (in the world). The lowest Alexa rank position was 332253. Now website iponweb.com ranked in Alexa database as number 247358 (in the world).

Website iponweb.com Desktop speed measurement score (49/100) is better than the results of 22.8% of other sites shows that the page desktop performance can be improved.

iponweb.com Mobile usability score (96/100) is better than the results of 46.59% of other sites and means that the page is mobile-friendly.

Mobile speed measurement score of iponweb.com (42/100) is better than the results of 21.5% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

Weekly Rank Report

DateRankChange
Sep-28-2024 247,3584,320
Sep-27-2024 251,678-4,585
Sep-26-2024 247,0934,847
Sep-25-2024 251,940-4,568
Sep-24-2024 247,37210,563
Sep-23-2024 257,935-7,486
Sep-22-2024 250,4492,763

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iponweb.com Rank History

Alexa can identify the popularity of a website as well as its competitors. It is important for website owners and bloggers to know their Alexa ranking because it shows how many visitors have viewed their web page. It gives them a clear idea of how popular their website is on the internet and the ranking of their competitors.



iponweb.com whois

WHOIS is a query and response protocol that is widely used for querying databases that store the registered users or assignees of an Internet resource, such as a domain name, an IP address block, or an autonomous system, but is also used for a wider range of other information.


Domain Name: IPONWEB.COM
Registry Domain ID: 28084367_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.gandi.net
Registrar URL: http://www.gandi.net
Updated Date: 2024-09-12T15:53:37Z
Creation Date: 2000-05-30T11:25:00Z
Registry Expiry Date: 2026-05-30T11:25:00Z
Registrar: Gandi SAS
Registrar IANA ID: 81
Registrar Abuse Contact Email: abuse@support.gandi.net
Registrar Abuse Contact Phone: +33.170377661
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Name Server: NS10.IPONWEB.NET
Name Server: NS11.IPONWEB.NET
Name Server: NS5.IPONWEB.NET
Name Server: NS6.IPONWEB.NET
Name Server: NS7.IPONWEB.NET
Name Server: NS8.IPONWEB.NET
Name Server: NS9.IPONWEB.NET
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-22T09:40:03Z

iponweb.com server information

Servers Location

IP Address
185.217.41.108
Region
England
City
Manchester

iponweb.com desktop page speed rank

Last tested: 2018-11-03


Desktop Speed Bad
49/100

iponweb.com Desktop Speed Test Quick Summary


priority - 40 Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 387.1KiB (71% reduction).

Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.plugins.js could save 124.8KiB (71% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/style.css could save 61.7KiB (84% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/images/location-map.svg could save 37.1KiB (87% reduction).
Compressing https://www.iponweb.com/ could save 35.9KiB (76% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/css/responsive.css could save 22.5KiB (82% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/css/animate.css could save 14KiB (84% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/modernizr-3.0.js could save 13.6KiB (65% reduction).
Compressing https://p.twonil.com/pixel.js could save 12.2KiB (61% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/images/iponweb-logo.svg could save 10.2KiB (25% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/…query.fancybox.min.css could save 7.8KiB (76% reduction).
Compressing https://www.iponweb.com/wp-includes/js/wp-emoji-release.min.js?ver=4.9.8 could save 7.5KiB (63% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.custom.js could save 6.8KiB (71% reduction).
Compressing https://www.iponweb.com/wp-content/plugins/google-…ntend.min.js?ver=7.1.0 could save 5.5KiB (69% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/style-new.css could save 5.3KiB (74% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/wow.min.js could save 5.2KiB (65% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/acf-map.js could save 4.1KiB (74% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/css/dropkick.css could save 3.4KiB (76% reduction).
Compressing https://www.iponweb.com/wp-content/uploads/2017/06/AdExchanger-Logo-1.svg could save 2.3KiB (50% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/app.js could save 1.5KiB (70% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/css/slick.css could save 1.2KiB (69% reduction).
Compressing https://www.iponweb.com/wp-content/plugins/duracel…e-tracker.js?ver=1.8.1 could save 1.2KiB (77% reduction).
Compressing https://www.iponweb.com/wp-includes/js/wp-embed.min.js?ver=4.9.8 could save 647B (47% reduction).
Compressing https://www.iponweb.com/wp-includes/js/comment-reply.min.js?ver=4.9.8 could save 489B (46% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/images/divide-2-dark.svg could save 414B (48% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/…hite-footer-divide.svg could save 409B (48% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/…divide-3-white-top.svg could save 404B (48% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/…ader-bottom-divide.svg could save 398B (47% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/images/plus-icon.svg could save 327B (42% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/css/layout.css could save 152B (40% reduction).
Compressing https://www.iponweb.com/wp-content/plugins/svg-sup…tachment.css?ver=4.9.8 could save 111B (50% reduction).

priority - 29 Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 280.1KiB (55% reduction).

Compressing and resizing https://www.iponweb.com/wp-content/uploads/2017/08/adExchanger-740x290.png could save 102.6KiB (88% reduction).
Compressing and resizing https://www.iponweb.com/wp-content/uploads/2018/02…eader-01-1-740x290.png could save 50.6KiB (80% reduction).
Compressing and resizing https://www.iponweb.com/wp-content/uploads/2017/08/VideoAdNews-740x290.png could save 48KiB (85% reduction).
Compressing and resizing https://www.iponweb.com/wp-content/uploads/2017/06/LiveIntent-Logo1.png could save 36.8KiB (92% reduction).
Compressing https://www.iponweb.com/wp-content/uploads/2017/05…ch-graphic-768x516.png could save 31.3KiB (16% reduction).
Compressing and resizing https://www.iponweb.com/wp-content/uploads/2017/06…mattic-logo-white1.png could save 4.9KiB (77% reduction).
Compressing and resizing https://www.iponweb.com/wp-content/themes/iponweb/images/japanese-link.jpg could save 1.7KiB (61% reduction).
Compressing and resizing https://www.iponweb.com/wp-content/uploads/2017/06/lumapartners-logo.png could save 1.6KiB (23% reduction).
Compressing and resizing https://www.iponweb.com/wp-content/uploads/2017/06/digiday-logo.png could save 1.4KiB (46% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/…iponweb-logo-black.png could save 1.2KiB (29% reduction).

priority - 20 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://secure.leadforensics.com/js/88987.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/css/animate.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/css/dropkick.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…query.fancybox.min.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/css/layout.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/css/responsive.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/css/slick.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…/bidswitch-text-bg.png (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/images/divide-2-dark.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…divide-3-white-top.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…ader-bottom-divide.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…iponweb-logo-black.png (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/images/iponweb-logo.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/images/japanese-link.jpg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/images/location-map.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/images/plus-icon.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…hite-footer-divide.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/acf-map.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/app.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.custom.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.plugins.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/modernizr-3.0.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/wow.min.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/style-new.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/style.css (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/05…ch-graphic-768x516.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06/AdExchanger-Logo-1.svg (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06…mattic-logo-white1.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06/LiveIntent-Logo1.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06/digiday-logo.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06/logo-thedrum-desktop.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06/lumapartners-logo.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/08…e-Transparent-logo.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/08/VideoAdNews-740x290.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/08/adExchanger-740x290.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2018/02…eader-01-1-740x290.png (expiration not specified)
https://use.typekit.net/ktk8cwn.js (10 minutes)
https://www.googletagmanager.com/gtm.js?id=GTM-5WHHF29 (15 minutes)
https://maps.googleapis.com/maps/api/js?key=AIzaSy…cqR0V_87NgYnHLMdqn6Kuk (30 minutes)
https://www.google-analytics.com/plugins/ua/linkid.js (60 minutes)
https://www.google-analytics.com/analytics.js (2 hours)

priority - 12 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 13 blocking script resources and 10 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

https://use.typekit.net/ktk8cwn.js
https://www.iponweb.com/wp-content/themes/iponweb/js/modernizr-3.0.js
https://www.iponweb.com/wp-content/plugins/google-…ntend.min.js?ver=7.1.0
https://www.iponweb.com/wp-content/plugins/duracel…e-tracker.js?ver=1.8.1
https://cdnjs.cloudflare.com/ajax/libs/cookieconse…3/cookieconsent.min.js
https://www.iponweb.com/wp-content/themes/iponweb/js/wow.min.js
https://maps.googleapis.com/maps/api/js?key=AIzaSy…cqR0V_87NgYnHLMdqn6Kuk
https://www.iponweb.com/wp-content/themes/iponweb/js/acf-map.js
https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.plugins.js
https://www.iponweb.com/wp-content/themes/iponweb/js/app.js
https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.custom.js
https://www.iponweb.com/wp-includes/js/comment-reply.min.js?ver=4.9.8
https://www.iponweb.com/wp-includes/js/wp-embed.min.js?ver=4.9.8

Optimize CSS Delivery of the following:

https://www.iponweb.com/wp-content/themes/iponweb/style.css
https://www.iponweb.com/wp-content/themes/iponweb/css/layout.css
https://www.iponweb.com/wp-content/themes/iponweb/css/responsive.css
https://www.iponweb.com/wp-content/themes/iponweb/style-new.css
https://www.iponweb.com/wp-content/themes/iponweb/css/animate.css
https://www.iponweb.com/wp-content/themes/iponweb/css/dropkick.css
https://www.iponweb.com/wp-content/themes/iponweb/css/slick.css
https://www.iponweb.com/wp-content/themes/iponweb/…query.fancybox.min.css
https://www.iponweb.com/wp-content/plugins/svg-sup…tachment.css?ver=4.9.8
https://cdnjs.cloudflare.com/ajax/libs/cookieconse…/cookieconsent.min.css

priority - 5 Reduce server response time

In our test, your server responded in 0.42 seconds.

There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

priority - 4 Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 4% of the final above-the-fold content could be rendered with the full HTML response.
Click to see the screenshot with only the HTML response:

priority - 3 Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 30.3KiB (27% reduction).

Minifying https://www.iponweb.com/wp-content/themes/iponweb/style.css could save 19.7KiB (27% reduction).
Minifying https://www.iponweb.com/wp-content/themes/iponweb/css/responsive.css could save 7.1KiB (27% reduction).
Minifying https://www.iponweb.com/wp-content/themes/iponweb/style-new.css could save 2.1KiB (29% reduction).
Minifying https://www.iponweb.com/wp-content/themes/iponweb/css/dropkick.css could save 806B (18% reduction).
Minifying https://www.iponweb.com/wp-content/themes/iponweb/css/slick.css could save 500B (28% reduction).
Minifying https://www.iponweb.com/wp-content/themes/iponweb/css/layout.css could save 154B (41% reduction).

priority - 1 Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 8.6KiB (47% reduction).

Minifying https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.custom.js could save 4.1KiB (44% reduction).
Minifying https://www.iponweb.com/wp-content/themes/iponweb/js/acf-map.js could save 3.2KiB (57% reduction).
Minifying https://www.iponweb.com/wp-content/themes/iponweb/js/app.js could save 976B (45% reduction).
Minifying https://www.iponweb.com/wp-content/plugins/duracel…e-tracker.js?ver=1.8.1 could save 377B (25% reduction).

priority - 1 Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 7.5KiB (17% reduction).

Minifying https://www.iponweb.com/ could save 7.5KiB (17% reduction).

iponweb.com Desktop Resources

Total Resources73
Number of Hosts14
Static Resources47
JavaScript Resources22
CSS Resources11

iponweb.com Desktop Resource Breakdown

iponweb.com mobile page speed rank

Last tested: 2018-11-03


Mobile Speed Bad
42/100

iponweb.com Mobile Speed Test Quick Summary


priority - 48 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 13 blocking script resources and 10 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

https://use.typekit.net/ktk8cwn.js
https://www.iponweb.com/wp-content/themes/iponweb/js/modernizr-3.0.js
https://www.iponweb.com/wp-content/plugins/google-…ntend.min.js?ver=7.1.0
https://www.iponweb.com/wp-content/plugins/duracel…e-tracker.js?ver=1.8.1
https://cdnjs.cloudflare.com/ajax/libs/cookieconse…3/cookieconsent.min.js
https://www.iponweb.com/wp-content/themes/iponweb/js/wow.min.js
https://maps.googleapis.com/maps/api/js?key=AIzaSy…cqR0V_87NgYnHLMdqn6Kuk
https://www.iponweb.com/wp-content/themes/iponweb/js/acf-map.js
https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.plugins.js
https://www.iponweb.com/wp-content/themes/iponweb/js/app.js
https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.custom.js
https://www.iponweb.com/wp-includes/js/comment-reply.min.js?ver=4.9.8
https://www.iponweb.com/wp-includes/js/wp-embed.min.js?ver=4.9.8

Optimize CSS Delivery of the following:

https://www.iponweb.com/wp-content/themes/iponweb/style.css
https://www.iponweb.com/wp-content/themes/iponweb/css/layout.css
https://www.iponweb.com/wp-content/themes/iponweb/css/responsive.css
https://www.iponweb.com/wp-content/themes/iponweb/style-new.css
https://www.iponweb.com/wp-content/themes/iponweb/css/animate.css
https://www.iponweb.com/wp-content/themes/iponweb/css/dropkick.css
https://www.iponweb.com/wp-content/themes/iponweb/css/slick.css
https://www.iponweb.com/wp-content/themes/iponweb/…query.fancybox.min.css
https://www.iponweb.com/wp-content/plugins/svg-sup…tachment.css?ver=4.9.8
https://cdnjs.cloudflare.com/ajax/libs/cookieconse…/cookieconsent.min.css

priority - 40 Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 387.1KiB (71% reduction).

Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.plugins.js could save 124.8KiB (71% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/style.css could save 61.7KiB (84% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/images/location-map.svg could save 37.1KiB (87% reduction).
Compressing https://www.iponweb.com/ could save 35.9KiB (76% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/css/responsive.css could save 22.5KiB (82% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/css/animate.css could save 14KiB (84% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/modernizr-3.0.js could save 13.6KiB (65% reduction).
Compressing https://p.twonil.com/pixel.js could save 12.2KiB (61% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/images/iponweb-logo.svg could save 10.2KiB (25% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/…query.fancybox.min.css could save 7.8KiB (76% reduction).
Compressing https://www.iponweb.com/wp-includes/js/wp-emoji-release.min.js?ver=4.9.8 could save 7.5KiB (63% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.custom.js could save 6.8KiB (71% reduction).
Compressing https://www.iponweb.com/wp-content/plugins/google-…ntend.min.js?ver=7.1.0 could save 5.5KiB (69% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/style-new.css could save 5.3KiB (74% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/wow.min.js could save 5.2KiB (65% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/acf-map.js could save 4.1KiB (74% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/css/dropkick.css could save 3.4KiB (76% reduction).
Compressing https://www.iponweb.com/wp-content/uploads/2017/06/AdExchanger-Logo-1.svg could save 2.3KiB (50% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/js/app.js could save 1.5KiB (70% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/css/slick.css could save 1.2KiB (69% reduction).
Compressing https://www.iponweb.com/wp-content/plugins/duracel…e-tracker.js?ver=1.8.1 could save 1.2KiB (77% reduction).
Compressing https://www.iponweb.com/wp-includes/js/wp-embed.min.js?ver=4.9.8 could save 647B (47% reduction).
Compressing https://www.iponweb.com/wp-includes/js/comment-reply.min.js?ver=4.9.8 could save 489B (46% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/images/divide-2-dark.svg could save 414B (48% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/…hite-footer-divide.svg could save 409B (48% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/…divide-3-white-top.svg could save 404B (48% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/…ader-bottom-divide.svg could save 398B (47% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/images/plus-icon.svg could save 327B (42% reduction).
Compressing https://www.iponweb.com/wp-content/themes/iponweb/css/layout.css could save 152B (40% reduction).
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priority - 31 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://secure.leadforensics.com/js/88987.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/css/animate.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/css/dropkick.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…query.fancybox.min.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/css/layout.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/css/responsive.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/css/slick.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…/bidswitch-text-bg.png (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/images/divide-2-dark.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…divide-3-white-top.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…ader-bottom-divide.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…iponweb-logo-black.png (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/images/iponweb-logo.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/images/japanese-link.jpg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/images/location-map.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/images/plus-icon.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/…hite-footer-divide.svg (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/acf-map.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/app.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.custom.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/jquery.plugins.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/modernizr-3.0.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/js/wow.min.js (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/style-new.css (expiration not specified)
https://www.iponweb.com/wp-content/themes/iponweb/style.css (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/05/bidswitch-graphic.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06/AdExchanger-Logo-1.svg (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06…mattic-logo-white1.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06/LiveIntent-Logo1.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06/digiday-logo.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06/logo-thedrum-desktop.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/06/lumapartners-logo.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/08…e-Transparent-logo.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/08/VideoAdNews-740x290.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2017/08/adExchanger-740x290.png (expiration not specified)
https://www.iponweb.com/wp-content/uploads/2018/02…eader-01-1-740x290.png (expiration not specified)
https://use.typekit.net/ktk8cwn.js (10 minutes)
https://www.googletagmanager.com/gtm.js?id=GTM-5WHHF29 (15 minutes)
https://maps.googleapis.com/maps/api/js?key=AIzaSy…cqR0V_87NgYnHLMdqn6Kuk (30 minutes)
https://www.google-analytics.com/plugins/ua/linkid.js (60 minutes)
https://www.google-analytics.com/analytics.js (2 hours)

priority - 16 Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 5% of the final above-the-fold content could be rendered with the full HTML response.
Click to see the screenshot with only the HTML response:

priority - 8 Reduce server response time

In our test, your server responded in 0.44 seconds.

There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

priority - 6 Optimize images

Properly formatting and compressing images can save many bytes of data.

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priority - 3 Minify CSS

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priority - 1 Minify JavaScript

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priority - 1 Minify HTML

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iponweb.com Mobile Resources

Total Resources73
Number of Hosts14
Static Resources47
JavaScript Resources22
CSS Resources11

iponweb.com Mobile Resource Breakdown

iponweb.com mobile page usability

Last tested: 2018-11-03


Mobile Usability Good
96/100

iponweb.com Mobile Usability Test Quick Summary


priority - 3 Size content to viewport

The page content is too wide for the viewport, forcing the user to scroll horizontally. Size the page content to the viewport to provide a better user experience.

The page content is 435 CSS pixels wide, but the viewport is only 412 CSS pixels wide. The following elements fall outside the viewport:

The element <a href="https://www.ip…offices/tokyo/" class="overlay-link"> falls outside the viewport.

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iponweb.com Ping

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iponweb.com TRACEROUTE

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