MEDIAALPHA.COM Media Alpha | Pioneering Online Advertising Technology


mediaalpha.com website information.

mediaalpha.com domain name is registered by .COM top-level domain registry. See the other sites registred in .COM domain zone.

No name server records were found.

and probably website mediaalpha.com is hosted by Akamai International B.V. web hosting company. Check the complete list of other most popular websites hosted by Akamai International B.V. hosting company.

According to Alexa traffic rank the highest website mediaalpha.com position was 136703 (in the world). The lowest Alexa rank position was 292574. Now website mediaalpha.com ranked in Alexa database as number 152099 (in the world).

Website mediaalpha.com Desktop speed measurement score (10/100) is better than the results of 1.51% of other sites shows that the page desktop performance can be improved.

mediaalpha.com Mobile usability score (93/100) is better than the results of 34.93% of other sites and means that the page is mobile-friendly.

Mobile speed measurement score of mediaalpha.com (7/100) is better than the results of 0.95% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

Weekly Rank Report

DateRankChange
Nov-17-2024 152,0993,870
Nov-16-2024 155,9693,222
Nov-15-2024 159,191-2,538
Nov-14-2024 156,653-11,568
Nov-13-2024 145,0850
Nov-12-2024 145,0850
Nov-11-2024 145,0850

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mediaalpha.com Rank History

Alexa can identify the popularity of a website as well as its competitors. It is important for website owners and bloggers to know their Alexa ranking because it shows how many visitors have viewed their web page. It gives them a clear idea of how popular their website is on the internet and the ranking of their competitors.



mediaalpha.com whois

WHOIS is a query and response protocol that is widely used for querying databases that store the registered users or assignees of an Internet resource, such as a domain name, an IP address block, or an autonomous system, but is also used for a wider range of other information.


Domain Name: MEDIAALPHA.COM
Registry Domain ID: 1669132609_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.godaddy.com
Registrar URL: http://www.godaddy.com
Updated Date: 2024-07-28T10:20:41Z
Creation Date: 2011-07-27T18:22:26Z
Registry Expiry Date: 2025-07-27T18:22:26Z
Registrar: GoDaddy.com, LLC
Registrar IANA ID: 146
Registrar Abuse Contact Email: abuse@godaddy.com
Registrar Abuse Contact Phone: 480-624-2505
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientRenewProhibited https://icann.org/epp#clientRenewProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Name Server: NS-1268.AWSDNS-30.ORG
Name Server: NS-1561.AWSDNS-03.CO.UK
Name Server: NS-403.AWSDNS-50.COM
Name Server: NS-866.AWSDNS-44.NET
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-13T09:14:42Z

mediaalpha.com server information

Servers Location

IP Address
Country
Region
City

mediaalpha.com desktop page speed rank

Last tested: 2016-10-11


Desktop Speed Bad
10/100

mediaalpha.com Desktop Speed Test Quick Summary


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priority - 142 Enable compression

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priority - 16 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 19 blocking script resources and 40 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

http://mediaalpha.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
http://mediaalpha.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
http://mediaalpha.com/wp-content/plugins/woocommer…-cart.min.js?ver=2.6.4
http://mediaalpha.com/wp-content/plugins/addons-fo…cordion.min.js?ver=1.3
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http://mediaalpha.com/wp-content/plugins/addons-fo…dometer.min.js?ver=1.3
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Optimize CSS Delivery of the following:

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http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
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http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…flexslider.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/woocommer…ttyPhoto.css?ver=3.1.6
http://mediaalpha.com/wp-content/plugins/yith-wooc…electBox.css?ver=1.2.0
http://mediaalpha.com/wp-content/plugins/yith-wooc…s/style.css?ver=2.0.16
http://mediaalpha.com/wp-content/plugins/yith-wooc…some.min.css?ver=4.3.0
http://mediaalpha.com/wp-content/themes/hawa-child…me/style.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/style.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…tion.min.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…trap.min.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…some.min.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…ine-font.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…ic-popup.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…sponsive.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/assets/css/style.css?ver=4.6.1
http://fonts.googleapis.com/css?family=Open+Sans:400,300,600,700,800
http://fonts.googleapis.com/css?family=Josefin+Sans:400,700
http://fonts.googleapis.com/css?family=Cardo:400,700,400italic
http://fonts.googleapis.com/css?family=Sorts+Mill+Goudy:400,400italic
http://mediaalpha.com/wp-content/plugins/color-fil…-filters.css?ver=4.6.1
http://mediaalpha.com/wp-content/plugins/js_compos…poser.min.css?ver=4.12
http://mediaalpha.com/wp-content/plugins/addons-fo…a-frontend.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…ss/icomoon.css?ver=1.3

priority - 12 Reduce server response time

In our test, your server responded in 1.4 seconds. There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

priority - 11 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://mediaalpha-staging.mybrandculture.com/wp-co…loads/2016/08/logo.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child…nc/images/facebook.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child-theme/inc/images/in.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child…inc/images/twitter.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/C…erticalserch_chart.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/broadway.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/c…licks-leads-300x65.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/ma_twoarrows.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/screenshot-home.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/blog-pic-2.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/b…ic-buyers-exchange.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/icon1.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/icon2.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/icon3.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo1-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo2-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo3-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo4-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo5-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo6-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/pic2.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/top-home-banner-new.jpg (expiration not specified)
http://maps.googleapis.com/maps/api/js?v=3.exp&ver=4.6.1 (30 minutes)

priority - 7 Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 61.4KiB (17% reduction).

Minifying http://mediaalpha.com/wp-content/themes/hawa/assets/css/style.css?ver=4.6.1 could save 32.8KiB (17% reduction).
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priority - 2 Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 21.5KiB (27% reduction).

Minifying http://mediaalpha.com/wp-content/themes/hawa/assets/js/all.js?ver=4.6.1 could save 11.6KiB (36% reduction).
Minifying http://mediaalpha.com/wp-content/plugins/addons-fo…y.stats.min.js?ver=1.3 could save 2.2KiB (12% reduction).
Minifying http://mediaalpha.com/wp-content/themes/hawa/asset…ry.dlmenu.js?ver=4.6.1 could save 2.1KiB (32% reduction).
Minifying http://mediaalpha.com/wp-content/plugins/contact-f…s/scripts.js?ver=4.5.1 could save 2.1KiB (18% reduction).
Minifying http://mediaalpha.com/wp-content/themes/hawa-child…/inc/main.js?ver=1.0.0 could save 1.2KiB (35% reduction).
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priority - 1 Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 7.5KiB (13% reduction).

Minifying http://mediaalpha.com/ could save 7.5KiB (13% reduction).

mediaalpha.com Desktop Resources

Total Resources119
Number of Hosts5
Static Resources27
JavaScript Resources48
CSS Resources40

mediaalpha.com Desktop Resource Breakdown

mediaalpha.com mobile page speed rank

Last tested: 2016-10-11


Mobile Speed Bad
7/100

mediaalpha.com Mobile Speed Test Quick Summary


priority - 315 Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 3MiB (77% reduction).

Compressing http://mediaalpha.com/wp-content/uploads/2016/05/screenshot-home.png could save 1.4MiB (90% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/05/C…erticalserch_chart.png could save 1,009.7KiB (96% reduction).
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Compressing http://mediaalpha-staging.mybrandculture.com/wp-co…loads/2016/08/logo.png could save 87.7KiB (95% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/icon1.png could save 51.4KiB (95% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/icon3.png could save 46.6KiB (95% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/icon2.png could save 41.7KiB (91% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/b…ic-buyers-exchange.jpg could save 28KiB (13% reduction).
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priority - 142 Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 1.4MiB (80% reduction).

Compressing http://mediaalpha.com/wp-content/plugins/js_compos…poser.min.css?ver=4.12 could save 402.8KiB (90% reduction).
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Compressing http://mediaalpha.com/wp-content/themes/hawa/asset…tion.min.css?ver=4.6.1 could save 38.2KiB (92% reduction).
Compressing http://mediaalpha.com/wp-content/themes/hawa/asset…wiper.min.js?ver=4.6.1 could save 32KiB (73% reduction).
Compressing http://mediaalpha.com/wp-content/plugins/addons-fo…s/slick.min.js?ver=1.3 could save 30KiB (75% reduction).
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priority - 64 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 19 blocking script resources and 40 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

http://mediaalpha.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
http://mediaalpha.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
http://mediaalpha.com/wp-content/plugins/woocommer…-cart.min.js?ver=2.6.4
http://mediaalpha.com/wp-content/plugins/addons-fo…cordion.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…s/slick.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/spacer.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…ypoints.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…y.stats.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…dometer.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…iechart.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…pe.pkgd.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…ed.pkgd.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…rtfolio.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…arousel.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…ats-bar.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…js/tabs.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…xslider.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…monials.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/js_compos…dd-to-cart.js?ver=4.12

Optimize CSS Delivery of the following:

http://mediaalpha.com/wp-content/plugins/yet-anoth…e/widget.css?ver=4.6.1
http://mediaalpha.com/wp-content/plugins/contact-f…s/styles.css?ver=4.5.1
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/slick.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…flexslider.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/woocommer…ttyPhoto.css?ver=3.1.6
http://mediaalpha.com/wp-content/plugins/yith-wooc…electBox.css?ver=1.2.0
http://mediaalpha.com/wp-content/plugins/yith-wooc…s/style.css?ver=2.0.16
http://mediaalpha.com/wp-content/plugins/yith-wooc…some.min.css?ver=4.3.0
http://mediaalpha.com/wp-content/themes/hawa-child…me/style.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/style.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…tion.min.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…trap.min.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…some.min.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…ine-font.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…ic-popup.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…sponsive.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/assets/css/style.css?ver=4.6.1
http://fonts.googleapis.com/css?family=Open+Sans:400,300,600,700,800
http://fonts.googleapis.com/css?family=Josefin+Sans:400,700
http://fonts.googleapis.com/css?family=Cardo:400,700,400italic
http://fonts.googleapis.com/css?family=Sorts+Mill+Goudy:400,400italic
http://mediaalpha.com/wp-content/plugins/color-fil…-filters.css?ver=4.6.1
http://mediaalpha.com/wp-content/plugins/js_compos…poser.min.css?ver=4.12
http://mediaalpha.com/wp-content/plugins/addons-fo…a-frontend.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…ss/icomoon.css?ver=1.3

priority - 17 Reduce server response time

In our test, your server responded in 1.4 seconds. There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

priority - 17 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://mediaalpha-staging.mybrandculture.com/wp-co…loads/2016/08/logo.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child…nc/images/facebook.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child-theme/inc/images/in.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child…inc/images/twitter.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/C…erticalserch_chart.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/broadway.jpg (expiration not specified)
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http://maps.googleapis.com/maps/api/js?v=3.exp&ver=4.6.1 (30 minutes)

priority - 7 Minify CSS

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Minify CSS for the following resources to reduce their size by 61.4KiB (17% reduction).

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priority - 2 Minify JavaScript

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priority - 1 Minify HTML

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mediaalpha.com Mobile Resources

Total Resources116
Number of Hosts5
Static Resources27
JavaScript Resources48
CSS Resources40

mediaalpha.com Mobile Resource Breakdown

mediaalpha.com mobile page usability

Last tested: 2016-10-11


Mobile Usability Good
93/100

mediaalpha.com Mobile Usability Test Quick Summary


priority - 3 Size content to viewport

The page content is too wide for the viewport, forcing the user to scroll horizontally. Size the page content to the viewport to provide a better user experience.

The page content is 426 CSS pixels wide, but the viewport is only 411 CSS pixels wide. The following elements fall outside the viewport:

The element <div class="col-md-12 top-header">Login Careers…News and Press</div> falls outside the viewport.

priority - 3 Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <li id="menu-item-2457" class="menu-item menu…menu-item-2457">Contact</li> and 2 others are close to other tap targets.
The tap target <a href="http://mediaalpha.com/contact/">Contact</a> and 5 others are close to other tap targets.
The tap target <li id="menu-item-3413" class="menu-item menu…menu-item-3413">Advertiser Terms</li> is close to 3 other tap targets.

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mediaalpha.com Ping

Ping is a networking utility tool to test if a particular host is reachable. It is a diagnostic that checks reachability of a host on an Internet Protocol (IP) network. In a computer network, a ping test is a way of sending messages from one host to another. Aside from checking if the host is connected to a network, ping also gives indicators of the reliability and general speed of the connection.


mediaalpha.com TRACEROUTE

Traceroute is a network diagnostic tool used to track the pathway taken by a packet on an IP network from source to destination. Traceroute also records the time taken for each hop the packet makes during its route to the destination. Traceroute uses ICMP (Internet Control Message Protocol) echo packets with variable time to live values. The response time of each hop is calculated. To guarantee accuracy, each hop is queried multiple times (usually three times) to better measure the response of that particular hop.