ADAGE.COM Advertising & Marketing Industry News - AdAge


adage.com website information.

adage.com domain name is registered by .COM top-level domain registry. See the other sites registred in .COM domain zone.

No name server records were found.

and probably website adage.com is hosted by FASTLY - Fastly, US web hosting company. Check the complete list of other most popular websites hosted by FASTLY - Fastly, US hosting company.

According to Alexa traffic rank the highest website adage.com position was 1419 (in the world). The lowest Alexa rank position was 1524. Now website adage.com ranked in Alexa database as number 1494 (in the world).

Website adage.com Desktop speed measurement score (0/100) shows that the page desktop performance can be improved.

adage.com Mobile usability score (99/100) is better than the results of 79.46% of other sites and means that the page is mobile-friendly.

Mobile speed measurement score of adage.com (61/100) is better than the results of 57.04% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

Weekly Rank Report

DateRankChange
Apr-25-2024 1,4940
Apr-24-2024 1,4940
Apr-23-2024 1,4947
Apr-22-2024 1,501-10
Apr-21-2024 1,491-5
Apr-20-2024 1,4860
Apr-19-2024 1,4868

Advertisement

adage.com Rank History

Alexa can identify the popularity of a website as well as its competitors. It is important for website owners and bloggers to know their Alexa ranking because it shows how many visitors have viewed their web page. It gives them a clear idea of how popular their website is on the internet and the ranking of their competitors.



adage.com whois

WHOIS is a query and response protocol that is widely used for querying databases that store the registered users or assignees of an Internet resource, such as a domain name, an IP address block, or an autonomous system, but is also used for a wider range of other information.


Domain Name: ADAGE.COM
Registry Domain ID: 1767047_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.srsplus.com
Registrar URL: http://www.srsplus.com
Updated Date: 2019-02-14T20:50:07Z
Creation Date: 1995-03-09T05:00:00Z
Registry Expiry Date: 2024-03-10T05:00:00Z
Registrar: TLDS L.L.C. d/b/a SRSPlus
Registrar IANA ID: 320
Registrar Abuse Contact Email: abuse@web.com
Registrar Abuse Contact Phone: +1.8003337680
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Name Server: CONNIE.NS.CLOUDFLARE.COM
Name Server: KURT.NS.CLOUDFLARE.COM
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2021-04-24T22:01:57Z

adage.com server information

Servers Location

IP Address
Country
Region
City

adage.com desktop page speed rank

Last tested: 2017-08-30


Desktop Speed Bad
0/100

adage.com Desktop Speed Test Quick Summary


priority - 859 Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 8.2MiB (92% reduction).

Compressing and resizing http://assets.creativity-online.com/images/work/me…e_InvisibleMovie17.jpg could save 2.1MiB (99% reduction).
Compressing and resizing http://assets.creativity-online.com/images/work/me…WhopperSeverance17.jpg could save 1.4MiB (98% reduction).
Compressing and resizing http://assets.creativity-online.com/images/work/me…_OfficeSouvenirs17.jpg could save 582.1KiB (96% reduction).
Compressing and resizing http://assets.creativity-online.com/images/work/me…c/KFC_TheHardWay17.jpg could save 535.7KiB (96% reduction).
Compressing and resizing http://assets.creativity-online.com/images/work/me…MeantforClimbing17.jpg could save 529.5KiB (96% reduction).
Compressing and resizing http://assets.creativity-online.com/images/work/me…idSummerCampaign17.jpg could save 502.7KiB (94% reduction).
Compressing and resizing http://assets.creativity-online.com/images/work/me…entraltotheworld17.jpg could save 408.5KiB (95% reduction).
Compressing and resizing http://gaia.adage.com/assets/images/creativity-bug.png could save 384.9KiB (99% reduction).
Compressing http://assets.adage.com//images/homepage_hero/home…11AM20170829123502.jpg could save 360.5KiB (77% reduction).
Compressing and resizing http://assets.creativity-online.com/images/work/me…ks_KeepingItReal17.jpg could save 350.9KiB (95% reduction).
Compressing and resizing http://assets.creativity-online.com/images/work/me…nyChairsOneTable17.jpg could save 273.3KiB (94% reduction).
Compressing and resizing http://assets.creativity-online.com/images/work/me…orThursday2pmEST17.jpg could save 267KiB (95% reduction).
Compressing and resizing http://assets.creativity-online.com/images/work/me…irmingham_Soccer17.jpg could save 260.4KiB (94% reduction).
Compressing http://gaia.adage.com/images/bin/image/x-large/Mar…ignatellibloomberg.jpg could save 155.2KiB (76% reduction).
Compressing http://gaia.adage.com/assets/images/nav/Neustar_LNA_Fact_Pack_2017.jpg could save 68.8KiB (66% reduction).
Compressing http://gaia.adage.com/assets/images/sprites-s82818ade97.png could save 39.1KiB (23% reduction).
Compressing http://gaia.adage.com/assets/images/social-sa020cd62c0.png could save 15.9KiB (23% reduction).
Compressing http://gaia.adage.com/images/bin/image/x-large/WPP_3x2.jpg could save 7.3KiB (13% reduction).
Compressing http://adage.com/assets/images/creativity-logo-top-picks.png could save 2.5KiB (29% reduction).
Compressing https://tpc.googlesyndication.com/simgad/522699448359623323 could save 1.9KiB (11% reduction).
Compressing http://gaia.adage.com/images/bin/image/x-large/iStock523859632.jpg could save 1.7KiB (14% reduction).
Compressing http://gaia.adage.com/assets/images/icon-search-dark.png could save 928B (77% reduction).
Compressing http://tps701.doubleverify.com/bsevent.gif?impid=b…cbust=1504079474534342 could save 739B (91% reduction).
Compressing http://tps701.doubleverify.com/bsevent.gif?impid=b…cbust=1504079477569201 could save 739B (91% reduction).
Compressing http://tps701.doubleverify.com/bsevent.gif?impid=b…cbust=1504079474533869 could save 739B (91% reduction).

priority - 23 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://api-54-190-50-28.b2c.com/api/ad.gif (expiration not specified)
http://asset.pagefair.com/measure.min.js (expiration not specified)
http://crain-global.s3.amazonaws.com/s_crainsc.js (expiration not specified)
http://gaia.adage.com/assets/font-face/TiemposHeadlineWeb-Black.woff (expiration not specified)
http://gaia.adage.com/assets/font-face/TiemposHeadlineWeb-Bold.woff (expiration not specified)
http://gaia.adage.com/assets/font-face/TiemposHeadlineWeb-Medium.woff (expiration not specified)
http://gaia.adage.com/assets/font-face/TiemposWebLF-Regular.woff (expiration not specified)
http://gaia.adage.com/assets/font-face/TiemposWebLF-Semibold.woff (expiration not specified)
http://cdn.optimizely.com/js/925388773.js (2.1 minutes)
http://assets.adage.com//images/homepage_hero/home…11AM20170829123502.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…BudLight_Banquet17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…WhopperSeverance17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/fu…c/KFC_TheHardWay17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…entraltotheworld17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…ks_KeepingItReal17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…_OfficeSouvenirs17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…c/KFC_TheHardWay17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…idSummerCampaign17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…orThursday2pmEST17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…e_InvisibleMovie17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…MeantforClimbing17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…irmingham_Soccer17.jpg (4.4 minutes)
http://assets.creativity-online.com/images/work/me…nyChairsOneTable17.jpg (4.4 minutes)
http://adage.com/assets/font-face/407623/32BF17ED183DD2897.css (5 minutes)
http://adage.com/assets/images/creativity-logo-top-picks.png (5 minutes)
http://adage.com/assets/images/ellipsis.gif (5 minutes)
http://adage.com/assets/images/footer-subscribe-devices-white.png (5 minutes)
http://adage.com/assets/js/min/swiftype-components.js (5 minutes)
http://adage.com/assets/js/min/swiftype-config.js (5 minutes)
http://adage.com/images/bin/image/x-large/ScreenSh…170719at5.46.15PM2.jpg (5 minutes)
http://creativity-online.com/assets/images/sprites/icon-cta-white.png (5 minutes)
http://survey.g.doubleclick.net/async_survey?site=…kparr4cfqge6y3abx3eqga (5 minutes)
http://www.googletagservices.com/tag/js/gpt.js (15 minutes)
http://admin.brightcove.com/js/APIModules_all.js (20 minutes)
http://connect.facebook.net/en_US/fbevents.js (20 minutes)
http://connect.facebook.net/signals/config/473036029510636?v=2.7.20 (20 minutes)
https://apis.google.com/js/plusone.js (30 minutes)
http://admin.brightcove.com/js/BrightcoveExperiences.js (60 minutes)
http://pagead2.googlesyndication.com/pagead/osd.js (60 minutes)
http://script.crazyegg.com/pages/scripts/0060/8637.js?417799 (60 minutes)
http://storage.googleapis.com/cdn.pippio.com/sdk/pippio.min.js (60 minutes)
http://us-ads.openx.net/w/1.0/jstag (60 minutes)
http://asset.pagefair.net/ads.min.js (2 hours)
http://code.ionicframework.com/ionicons/2.0.1/css/ionicons.min.css (2 hours)
http://static.chartbeat.com/js/chartbeat.js (2 hours)
http://www.google-analytics.com/ga.js (2 hours)
https://js-agent.newrelic.com/nr-1044.min.js (2 hours)
https://z.moatads.com/craindfp44917164363/moatad.js (3 hours)
http://www.npttech.com/advertising.js (8 hours)
https://z.moatads.com/crain984aZcy41/moatcontent.js (9.4 hours)
http://cdn.doubleverify.com/dv-match4.js (10.9 hours)

priority - 10 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 21 blocking script resources and 5 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

http://cdn.optimizely.com/js/925388773.js
http://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
http://gaia.adage.com/assets/js/libs/jquery.cookie.js?1466703826
http://gaia.adage.com/assets/js/min/user.js?1503519108
http://gaia.adage.com/assets/js/min/redirect.js?1503519108
http://gaia.adage.com/assets/js/min/init.js?1503519108
http://gaia.adage.com/assets/js/min/script.js?1503519108
http://gaia.adage.com/assets/js/min/plugins.js?1503519108
http://gaia.adage.com/assets/js/min/ribbon-messenger.js?1503519108
http://gaia.adage.com/assets/js/min/ribbon-messenger-init.js?1503519108
http://admin.brightcove.com/js/BrightcoveExperiences.js
http://admin.brightcove.com/js/APIModules_all.js
http://gaia.adage.com/assets/js/min/modal.js?1503519108
http://gaia.adage.com/assets/js/min/sharecount.js?1503519108
http://js.maxmind.com/js/apis/geoip2/v2.1/geoip2.js
http://gaia.adage.com/assets/js/AAIndiaRedirect.js?1488995833
http://gaia.adage.com/assets/js/modal.js?1466703825
http://gaia.adage.com/assets/js/min/dfp.js?1503519099
http://gaia.adage.com/assets/hichart/highcharts.js?1466703820
http://gaia.adage.com/assets/hichart/themes/adagetheme.js?1466703820

Use asynchronous versions of the following scripts:

https://apis.google.com/js/plusone.js

Optimize CSS Delivery of the following:

http://gaia.adage.com/assets/css/core.css?1503519089
http://gaia.adage.com/assets/css/modal.css?1466703828
http://gaia.adage.com/assets/css/modals.css?1496185175
http://gaia.adage.com/assets/css/ribbon-messenger.css?1466703828
http://cloud.typography.com/6355674/758088/css/fonts.css

priority - 8 Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 73.4KiB (67% reduction).

Compressing http://crain-global.s3.amazonaws.com/s_crainsc.js could save 69.9KiB (68% reduction).
Compressing http://rtb0.doubleverify.com/verify.js?jsCallback=…40%3EU2%26C%3Dl&ver=85 could save 3.5KiB (58% reduction).

priority - 2 Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 19.6KiB (19% reduction).

Minifying http://crain-global.s3.amazonaws.com/s_crainsc.js could save 19KiB (19% reduction).
Minifying http://gaia.adage.com/assets/js/libs/jquery.cookie.js?1466703826 could save 599B (43% reduction) after compression.

priority - 1 Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 5KiB (15% reduction).

Minifying http://adage.com/ could save 5KiB (15% reduction) after compression.

adage.com Desktop Resources

Total Resources227
Number of Hosts69
Static Resources136
JavaScript Resources67
CSS Resources6

adage.com Desktop Resource Breakdown

adage.com mobile page speed rank

Last tested: 2019-12-02


Mobile Speed Bad
61/100

adage.com Mobile Speed Test Quick Summary


priority - 56 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 5 blocking script resources and 2 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

https://s3-prod.adage.com/s3fs-public/js/js_VeTZA3…hTO4c5oWkL1nmaI4vhw.js
https://s3-prod.adage.com/s3fs-public/js/js_9OBO1U…mfqzQSWlGzrcFWan51c.js
https://s3-prod.adage.com/s3fs-public/js/js_kleSVs…Vkt7LQC__ZWC7B58TNE.js
https://static.chartbeat.com/js/sitewidgets/sitetotal.js
https://s3-prod.adage.com/s3fs-public/js/js_AvrDXU…sAMlUs_-MtBdplEilrA.js

Optimize CSS Delivery of the following:

https://s3-prod.adage.com/s3fs-public/css/css_necq…fStBjki1M2E.css?q1kmje
https://s3-prod.adage.com/s3fs-public/css/css_7JBr…9uy2ID3lYTM.css?q1kmje

priority - 11 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://crain-com.videoplayerhub.com/galleryloader.js (expiration not specified)
https://cybba-bucket.s3.amazonaws.com/AdAge/Onsite…ht_CA1/images/hero.png (expiration not specified)
https://cybba-bucket.s3.amazonaws.com/AdAge/Onsite…ht_CA1/images/logo.png (expiration not specified)
https://cybba-bucket.s3.amazonaws.com/AdAge/Onsite…ht_CA2/images/hero.png (expiration not specified)
https://cybba-bucket.s3.amazonaws.com/AdAge/Onsite…ht_CA2/images/hero.png (expiration not specified)
https://d2rp1k1dldbai6.cloudfront.net/cybba_latest.min.js (expiration not specified)
https://www.rtb123.com/tags/7944D7BD-B951-588A-C59F-624EDC334F58/btp.js (expiration not specified)
https://www.googletagservices.com/tag/js/gpt.js (15 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://connect.facebook.net/signals/config/444187…0480?v=2.9.14&r=stable (20 minutes)
https://files1.cybba.solutions/adage.com/loader.min.js?v=4746 (60 minutes)
https://rules.quantcount.com/rules-p-fbFZFDIZ_p3uo.js (60 minutes)
https://js-agent.newrelic.com/nr-1153.min.js (2 hours)
https://static.chartbeat.com/js/chartbeat_mab.js (2 hours)
https://static.chartbeat.com/js/sitewidgets/sitetotal.js (2 hours)
https://www.google-analytics.com/analytics.js (2 hours)

priority - 1 Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 5.6KiB (39% reduction).

Compressing https://cybba-bucket.s3.amazonaws.com/AdAge/Onsite…ht_CA1/images/logo.png could save 5.3KiB (45% reduction).
Compressing https://s3-prod.adage.com/s3fs-public/styles/width…yImages-1083899700.jpg could save 253B (11% reduction).

priority - 0 Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 212B (14% reduction).

Minifying https://www.rtb123.com/tags/7944D7BD-B951-588A-C59F-624EDC334F58/btp.js could save 212B (14% reduction) after compression.

adage.com Mobile Resources

Total Resources109
Number of Hosts30
Static Resources88
JavaScript Resources28
CSS Resources3

adage.com Mobile Resource Breakdown

adage.com mobile page usability

Last tested: 2019-12-02


Mobile Usability Good
99/100

adage.com Mobile Usability Test Quick Summary


priority - 0 Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="https://adage.…super-bowl/792">Super Bowl news</a> is close to 1 other tap targets.

The tap target <a href="https://adage.…lishingpartner">Publishing Partner:</a> is close to 1 other tap targets.
The tap target <a href="https://adage.…cle-data-cloud"></a> is close to 1 other tap targets.
The tap target <a href="https://adage.…cle-data-cloud"></a> is close to 1 other tap targets.

adage.com similar domains

Similar domains:
www.adage.com
www.adage.net
www.adage.org
www.adage.info
www.adage.biz
www.adage.us
www.adage.mobi
www.dage.com
www.adage.com
www.qdage.com
www.aqdage.com
www.qadage.com
www.wdage.com
www.awdage.com
www.wadage.com
www.sdage.com
www.asdage.com
www.sadage.com
www.zdage.com
www.azdage.com
www.zadage.com
www.aage.com
www.axage.com
www.adxage.com
www.axdage.com
www.asage.com
www.adsage.com
www.aeage.com
www.adeage.com
www.aedage.com
www.arage.com
www.adrage.com
www.ardage.com
www.afage.com
www.adfage.com
www.afdage.com
www.acage.com
www.adcage.com
www.acdage.com
www.adge.com
www.adqge.com
www.adaqge.com
www.adqage.com
www.adwge.com
www.adawge.com
www.adwage.com
www.adsge.com
www.adasge.com
www.adzge.com
www.adazge.com
www.adzage.com
www.adae.com
www.adafe.com
www.adagfe.com
www.adafge.com
www.adave.com
www.adagve.com
www.adavge.com
www.adate.com
www.adagte.com
www.adatge.com
www.adabe.com
www.adagbe.com
www.adabge.com
www.adaye.com
www.adagye.com
www.adayge.com
www.adahe.com
www.adaghe.com
www.adahge.com
www.adag.com
www.adagw.com
www.adagew.com
www.adagwe.com
www.adags.com
www.adages.com
www.adagse.com
www.adagd.com
www.adaged.com
www.adagde.com
www.adagr.com
www.adager.com
www.adagre.com
www.adage.con

adage.com Ping

Ping is a networking utility tool to test if a particular host is reachable. It is a diagnostic that checks reachability of a host on an Internet Protocol (IP) network. In a computer network, a ping test is a way of sending messages from one host to another. Aside from checking if the host is connected to a network, ping also gives indicators of the reliability and general speed of the connection.


adage.com TRACEROUTE

Traceroute is a network diagnostic tool used to track the pathway taken by a packet on an IP network from source to destination. Traceroute also records the time taken for each hop the packet makes during its route to the destination. Traceroute uses ICMP (Internet Control Message Protocol) echo packets with variable time to live values. The response time of each hop is calculated. To guarantee accuracy, each hop is queried multiple times (usually three times) to better measure the response of that particular hop.