BOOTS.COM Beauty | Health | Pharmacy and Prescriptions - Boots


boots.com website information.

boots.com website servers are located in United States and are responding from following IP address 107.154.105.27. Check the full list of most visited websites located in United States.

boots.com domain name is registered by .COM top-level domain registry. See the other sites registred in .COM domain zone.

Following name servers are specified for boots.com domain:

  • ns5.netnames.net
  • ns1.netnames.net
  • ns2.netnames.net
  • ns6.netnames.net

and probably website boots.com is hosted by netnames.net web hosting company. Check the complete list of other most popular websites hosted by netnames.net hosting company.

According to Alexa traffic rank the highest website boots.com position was 1700 (in the world). The lowest Alexa rank position was 52103. Now website boots.com ranked in Alexa database as number 12074 (in the world).

Website boots.com Desktop speed measurement score (27/100) is better than the results of 4.18% of other sites shows that the page desktop performance can be improved.

boots.com Mobile usability score (99/100) is better than the results of 87.11% of other sites and means that the page is mobile-friendly.

Mobile speed measurement score of boots.com (22/100) is better than the results of 3% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

Weekly Rank Report

DateRankChange
Sep-21-2019 12,074-2,112
Sep-20-2019 9,962740
Sep-19-2019 10,7027,195
Sep-18-2019 17,897-5,237
Sep-17-2019 12,660931
Sep-16-2019 13,591977
Sep-15-2019 14,5684,237

Advertisement

boots.com Rank History

Alexa can identify the popularity of a website as well as its competitors. It is important for website owners and bloggers to know their Alexa ranking because it shows how many visitors have viewed their web page. It gives them a clear idea of how popular their website is on the internet and the ranking of their competitors.


boots.com whois

WHOIS is a query and response protocol that is widely used for querying databases that store the registered users or assignees of an Internet resource, such as a domain name, an IP address block, or an autonomous system, but is also used for a wider range of other information.


Domain Name: boots.com
Registry Domain ID: 3563056_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.ascio.com
Registrar URL: http://www.ascio.com
Updated Date: 2014-05-09T22:30:24Z
Creation Date: 2010-10-04T20:15:17Z
Registrar Registration Expiration Date: 2015-06-05T04:00:00Z
Registrar: Ascio Technologies, Inc
Registrar IANA ID: 106
Registrar Abuse Contact Email: abuse@ascio.com
Registrar Abuse Contact Phone: +44.2070159370
Reseller:
Domain Status: OK
Registry Registrant ID:
Registrant Name: Kerry Lee
Registrant Organization: The Boots Company plc
Registrant Street: 1 Thane Road West
Registrant City: Nottingham
Registrant State/Province: Notts
Registrant Postal Code: NG90 5GT
Registrant Country: GB
Registrant Phone: +44.1159591727
Registrant Phone Ext:
Registrant Fax: +44.1159494224
Registrant Fax Ext:
Registrant Email: domains@allianceboots.com
Registry Admin ID:
Admin Name: Domain Administrator
Admin Organization: c/o OTC Direct Ltd
Admin Street: Third Floor Page House, 40 East Street
Admin City: Epsom
Admin State/Province: Surrey
Admin Postal Code: KT17 1BH
Admin Country: GB
Admin Phone: +44.1372740004
Admin Phone Ext:
Admin Fax: +44.7818044983
Admin Fax Ext:
Admin Email: domains@allianceboots.com
Registry Tech ID:
Tech Name: NetNames Hostmaster
Tech Organization: Netnames Ltd
Tech Street: 3rd Floor Prospero House
Tech Street: 241 Borough High St.
Tech City: null
Tech State/Province: London
Tech Postal Code: SE1 1GA
Tech Country: GB
Tech Phone: +44.2070159370
Tech Phone Ext:
Tech Fax: +44.2070159375
Tech Fax Ext:
Tech Email: corporate-services@netnames.com
Name Server: ns1.netnames.net
Name Server: ns2.netnames.net
Name Server: ns5.netnames.net
Name Server: ns6.netnames.net
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2015-05-09T00:25:28 UTC

boots.com server information

Servers Location

boots.com desktop page speed rank

Last tested: 2017-06-04


Desktop Speed Bad
27/100

boots.com Desktop Speed Test Quick Summary


priority - 196 Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 1.9MiB (69% reduction).

Compressing and resizing http://www.boots.com/resource/blob/806688/9ab37eee…omepage-white-data.png could save 1.3MiB (99% reduction).
Compressing http://www.boots.com/resource/image/781516/herotea…are-suthp-products.jpg could save 145.4KiB (42% reduction).
Compressing http://www.boots.com/resource/image/733218/herotea…o-1360x685-mar2017.jpg could save 78.6KiB (42% reduction).
Compressing http://www.boots.com/resource/image/800634/herotea…-happy-glamper-kit.jpg could save 62.2KiB (45% reduction).
Compressing http://www.boots.com/resource/image/805822/herotea…e-mr-big-lifestyle.jpg could save 58.7KiB (46% reduction).
Compressing http://www.boots.com/resource/image/799958/estore_…talk-hpto-sps50-02.jpg could save 29.9KiB (40% reduction).
Compressing http://www.boots.com/resource/image/744096/herotea…age-hero-boots-app.jpg could save 27.2KiB (35% reduction).
Compressing http://www.boots.com/resource/image/606882/estore_…webmd-healthysmile.jpg could save 22.2KiB (43% reduction).
Compressing http://www.boots.com/resource/image/799956/estore_…talk-hpto-sps50-01.jpg could save 21.4KiB (44% reduction).
Compressing http://www.boots.com/resource/image/682318/estore_…-cows-milk-allergy.jpg could save 19.5KiB (41% reduction).
Compressing http://www.boots.com/resource/image/808632/estore_…t-rec-xls-10194066.jpg could save 14.7KiB (42% reduction).
Compressing http://www.boots.com/resource/image/103032/estore_…e-card-proposition.jpg could save 12KiB (36% reduction).
Compressing and resizing http://www.boots.com/resource/blob/782520/58286200…zler-lockup-2-data.png could save 10.8KiB (64% reduction).
Compressing http://www.boots.com/resource/image/802548/estore_…c-pampers-10168814.jpg could save 7.6KiB (40% reduction).
Compressing and resizing http://www.boots.com/resource/blob/82294/74e34b042…r-and-collect-data.png could save 7.5KiB (73% reduction).
Compressing and resizing https://pclportal.mhra.gov.uk/analytics/LogoSancoInternet_UK_B-336.png could save 7.2KiB (64% reduction).
Compressing http://www.boots.com/resource/image/802560/estore_…5025-boss-10203689.jpg could save 6KiB (35% reduction).
Compressing http://www.boots.com/resource/image/801076/estore_…5025-veet-10217622.jpg could save 5.6KiB (34% reduction).
Compressing and resizing http://www.boots.com/wcsstore/eBootsStorefrontAsse…Master%20Logo/logo.png could save 4.8KiB (58% reduction).
Compressing http://www.boots.com/resource/image/802552/estore_…ec-armani-10228543.jpg could save 4.3KiB (36% reduction).
Compressing http://www.boots.com/resource/image/802556/estore_…5-philips-10199288.jpg could save 3.9KiB (30% reduction).
Compressing http://www.boots.com/wcsstore/eBootsStorefrontAsse…estore_spritesheet.png could save 3.2KiB (40% reduction).
Compressing http://www.boots.com/resource/image/803634/estore_…t-rec-no7-10226695.jpg could save 2.8KiB (35% reduction).
Compressing and resizing http://www.boots.com/resource/blob/597732/58bea87b…ts-webmd-logo-data.png could save 2.5KiB (36% reduction).
Compressing http://www.boots.com/resource/image/802558/estore_…25-loreal-10229304.jpg could save 2.5KiB (35% reduction).
Compressing https://www.boots.com/wcsstore/eBootsStorefrontAss…s/Boots_WebMD_logo.png could save 2.5KiB (21% reduction).
Compressing http://www.boots.com/resource/image/808778/estore_…55025-nyx-10231804.jpg could save 2.5KiB (28% reduction).
Compressing https://www.boots.com/wcsstore/eBootsStorefrontAss…ots_Macmillan_logo.png could save 2.4KiB (24% reduction).
Compressing and resizing http://www.boots.com/resource/image/594294/estore_…ard-icon-100x100-3.jpg could save 2.1KiB (60% reduction).
Compressing and resizing http://www.boots.com/resource/image/82298/estore_m…i-link---spend--45.png could save 2KiB (63% reduction).
Compressing http://www.boots.com/wcsstore/eBoots_UK/supernav/espot_no7_250x185.jpg could save 1.9KiB (12% reduction).
Compressing http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots/shoppingCartBG.png could save 1KiB (56% reduction).
Compressing and resizing http://www.boots.com/resource/image/82292/estore_m…nk---get-boots-app.png could save 618B (61% reduction).

priority - 47 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://cdn.appdynamics.com/adrum-ext.d262de24c8f04a878fd203dce9e7da16.js (expiration not specified)
http://cdn.appdynamics.com/adrum/adrum-4.3.0.0.js (expiration not specified)
http://cdn.rubikloud.com/static/init.js (expiration not specified)
http://libs.coremetrics.com/configs/90208333.js (expiration not specified)
http://libs.coremetrics.com/eluminate.js (expiration not specified)
https://boots.syn-finity.com/2016/uk/images/close_lightbox.png (expiration not specified)
https://js.adsrvr.org/universal_pixel.1.1.1.js (expiration not specified)
https://js.adsrvr.org/up_loader.1.1.0.js (expiration not specified)
https://pclportal.mhra.gov.uk/analytics/LogoSancoInternet_UK_B-336.png (expiration not specified)
http://s.btstatic.com/tag.js (15 minutes)
http://bat.bing.com/bat.js (30 minutes)
http://rainbow-uk.mythings.com/c.aspx?atok=2847-100-uk (30 minutes)
http://boots.cloud-iq.com/?tag_id=1 (60 minutes)
http://media.richrelevance.com/rrserver/js/1.2/p13n.js (60 minutes)
http://www.gstatic.com/attribution/collection/attributiontools.js (110 minutes)
http://www.boots.com/resource/blob/597732/58bea87b…ts-webmd-logo-data.png (2 hours)
http://www.boots.com/resource/blob/782520/58286200…zler-lockup-2-data.png (2 hours)
http://www.boots.com/resource/blob/806688/9ab37eee…omepage-white-data.png (2 hours)
http://www.boots.com/resource/blob/82294/74e34b042…r-and-collect-data.png (2 hours)
http://www.boots.com/resource/css/3676/afa57d5e835…c094a64e9b7/estore.css (2 hours)
http://www.boots.com/resource/image/103032/estore_…e-card-proposition.jpg (2 hours)
http://www.boots.com/resource/image/594294/estore_…ard-icon-100x100-3.jpg (2 hours)
http://www.boots.com/resource/image/606882/estore_…webmd-healthysmile.jpg (2 hours)
http://www.boots.com/resource/image/682318/estore_…-cows-milk-allergy.jpg (2 hours)
http://www.boots.com/resource/image/733218/herotea…o-1360x685-mar2017.jpg (2 hours)
http://www.boots.com/resource/image/744096/herotea…age-hero-boots-app.jpg (2 hours)
http://www.boots.com/resource/image/781516/herotea…are-suthp-products.jpg (2 hours)
http://www.boots.com/resource/image/799956/estore_…talk-hpto-sps50-01.jpg (2 hours)
http://www.boots.com/resource/image/799958/estore_…talk-hpto-sps50-02.jpg (2 hours)
http://www.boots.com/resource/image/800634/herotea…-happy-glamper-kit.jpg (2 hours)
http://www.boots.com/resource/image/801076/estore_…5025-veet-10217622.jpg (2 hours)
http://www.boots.com/resource/image/802548/estore_…c-pampers-10168814.jpg (2 hours)
http://www.boots.com/resource/image/802552/estore_…ec-armani-10228543.jpg (2 hours)
http://www.boots.com/resource/image/802556/estore_…5-philips-10199288.jpg (2 hours)
http://www.boots.com/resource/image/802558/estore_…25-loreal-10229304.jpg (2 hours)
http://www.boots.com/resource/image/802560/estore_…5025-boss-10203689.jpg (2 hours)
http://www.boots.com/resource/image/803634/estore_…t-rec-no7-10226695.jpg (2 hours)
http://www.boots.com/resource/image/805822/herotea…e-mr-big-lifestyle.jpg (2 hours)
http://www.boots.com/resource/image/808632/estore_…t-rec-xls-10194066.jpg (2 hours)
http://www.boots.com/resource/image/808778/estore_…55025-nyx-10231804.jpg (2 hours)
http://www.boots.com/resource/image/82292/estore_m…nk---get-boots-app.png (2 hours)
http://www.boots.com/resource/image/82298/estore_m…i-link---spend--45.png (2 hours)
http://www.boots.com/resource/js/3676/5c2126d774b9…0684ba45f16a/estore.js (2 hours)
http://www.boots.com/wcsstore/dojo18/dojo/dojo.js (2 hours)
http://www.boots.com/wcsstore/dojo18/dojo/dojodesktop-rwd.js (2 hours)
http://www.boots.com/wcsstore/dojo18/dojo/resources/blank.gif (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAssetStore//css/boots/CMC.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…boots/Configurator.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…s/boots/base_boots.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/legacy1_1.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/mbv_boots.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…//css/boots/ribbon.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots_loader_spinner.gif (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…estore_spritesheet.png (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAssetStore//nls/StoreText.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…nls/en-us/StoreText.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…e//nls/en/StoreText.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…Master%20Logo/logo.png (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots/common_boots_1.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…boots/styles_boots.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…stores_flag_sprite.png (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…es/boots/help_icon.svg (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots/shoppingCartBG.png (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…store_locator_icon.svg (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…avascript/Analytics.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…mon/ShoppingActions.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ServicesDeclaration.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ontextsDeclarations.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…trollersDeclaration.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…oreMedia/jquery-min.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ia/previewBootstrap.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…cript/MessageHelper.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…vascript/Responsive.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…toreCommonUtilities.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…antagePointsBalance.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…partment/Department.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…MiniShopCartDisplay.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/Search.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…Widgets/collapsible.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/footer.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/header.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…script/boots.common.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…cript/boots.cookies.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ts.coremetrics.cvos.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ilCoreMetricsHelper.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…oots/estores_global.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…geting/geotargeting.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…t/jquery-1.11.3.min.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…e/javascript/salmon.js (2 hours)
http://www.boots.com/wcsstore/eBoots_UK/supernav/espot_no7_250x185.jpg (2 hours)
https://ssl.google-analytics.com/analytics.js (2 hours)
https://www.boots.com/wcsstore/eBootsStorefrontAss…ots_Macmillan_logo.png (2 hours)
https://www.boots.com/wcsstore/eBootsStorefrontAss…s/Boots_WebMD_logo.png (2 hours)
http://d2oh4tlt9mrke9.cloudfront.net/Record/js/sessioncam.recorder.js (4 hours)
http://gateway.answerscloud.com/boots-uk/production/gateway.min.js (6.7 hours)
http://gateway.answerscloud.com/code/19.3.2-v.3/fs.utils.js (6.7 hours)

priority - 10 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 39 blocking script resources and 10 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

http://www.boots.com/wcsstore/dojo18/dojo/dojo.js
http://www.boots.com/wcsstore/dojo18/dojo/dojodesktop-rwd.js
http://libs.coremetrics.com/eluminate.js
http://tmscdn.coremetrics.com/tms/90208333/head.js?__t=1496581283629
http://www.boots.com/wcsstore/eBootsStorefrontAsse…oreMedia/jquery-min.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ia/previewBootstrap.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…cript/MessageHelper.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…toreCommonUtilities.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…vascript/Responsive.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/Search.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…antagePointsBalance.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…MiniShopCartDisplay.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…partment/Department.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…mon/ShoppingActions.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ServicesDeclaration.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…oots/estores_global.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…t/jquery-1.11.3.min.js
http://www.boots.com/resource/js/3676/5c2126d774b9…0684ba45f16a/estore.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ts.coremetrics.cvos.js
http://cdn.synthetix.com/FAQTAGENT-BOOTS-UK2/configFiles/JS/synthetix.js
http://s.btstatic.com/tag.js
http://s.thebrighttag.com/tag?site=HD9lkeC&mode=sync&H=-b703igb
http://s.btstatic.com/lib/2ceb9c963892a62e47bd9235b32b808011bb6b52.js?v=2
http://s.btstatic.com/lib/7092c3ec09bd1bcd0591bd8b0a9646718583ebb7.js?v=2
http://s.btstatic.com/lib/55277f0dc15f9fc6cd50378bd85b4ee219b6c87c.js?v=2
http://bat.bing.com/bat.js
http://www.gstatic.com/attribution/collection/attributiontools.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…toreCommonUtilities.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ontextsDeclarations.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…trollersDeclaration.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…Widgets/collapsible.js
http://media.richrelevance.com/rrserver/js/1.2/p13n.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/header.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…geting/geotargeting.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/footer.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…e/javascript/salmon.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…script/boots.common.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…cript/boots.cookies.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/footer.js

Optimize CSS Delivery of the following:

http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots/common_boots_1.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…//css/boots/ribbon.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/legacy1_1.css
http://www.boots.com/wcsstore/eBootsStorefrontAssetStore//css/boots/CMC.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…boots/Configurator.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…s/boots/base_boots.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/mbv_boots.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…boots/styles_boots.css
http://cdn.synthetix.com/FAQTAGENT-BOOTS-UK2/configFiles/CSS/synthetix.css
http://www.boots.com/resource/css/3676/afa57d5e835…c094a64e9b7/estore.css

priority - 6 Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 57.3KiB (40% reduction).

Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…oots/estores_global.js could save 18.9KiB (35% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…mon/ShoppingActions.js could save 7KiB (46% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…toreCommonUtilities.js could save 5.7KiB (50% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…avascript/Analytics.js could save 4.8KiB (48% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…trollersDeclaration.js could save 3.9KiB (46% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…MiniShopCartDisplay.js could save 3.2KiB (41% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…cript/MessageHelper.js could save 3.1KiB (58% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/Search.js could save 2.8KiB (37% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ServicesDeclaration.js could save 2KiB (40% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/header.js could save 1.8KiB (32% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ontextsDeclarations.js could save 1.5KiB (53% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…partment/Department.js could save 937B (37% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…e/javascript/salmon.js could save 904B (26% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…nls/en-us/StoreText.js could save 513B (17% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…e//nls/en/StoreText.js could save 513B (17% reduction) after compression.

priority - 5 Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 52KiB (25% reduction).

Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…s/boots/base_boots.css could save 18.9KiB (24% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…boots/styles_boots.css could save 16.3KiB (23% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots/common_boots_1.css could save 9.3KiB (32% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/legacy1_1.css could save 5.5KiB (31% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…//css/boots/ribbon.css could save 1.1KiB (31% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/mbv_boots.css could save 832B (19% reduction) after compression.

priority - 4 Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 4% of the final above-the-fold content could be rendered with the full HTML response.

priority - 3 Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://boots.com/
http://www.boots.com/
http://www.boots.com/webapp/wcs/stores/servlet/Top…webrewrite=Y&geoOpts=Y

priority - 1 Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 8.6KiB (57% reduction).

Compressing https://js.adsrvr.org/up_loader.1.1.0.js could save 4.3KiB (59% reduction).
Compressing http://cdn.rubikloud.com/static/init.js could save 3.8KiB (54% reduction).
Compressing https://js.adsrvr.org/universal_pixel.1.1.1.js could save 550B (55% reduction).

priority - 1 Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 7.4KiB (12% reduction).

Minifying http://www.boots.com/webapp/wcs/stores/servlet/Top…webrewrite=Y&geoOpts=Y could save 7.4KiB (12% reduction) after compression.

boots.com Desktop Resources

Total Resources173
Number of Hosts50
Static Resources109
JavaScript Resources66
CSS Resources12

boots.com Desktop Resource Breakdown

boots.com mobile page speed rank

Last tested: 2017-06-02


Mobile Speed Bad
22/100

boots.com Mobile Speed Test Quick Summary


priority - 176 Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 1.7MiB (73% reduction).

Compressing http://www.boots.com/resource/blob/806688/9ab37eee…omepage-white-data.png could save 1.3MiB (99% reduction).
Compressing http://www.boots.com/resource/image/781516/herotea…are-suthp-products.jpg could save 54.6KiB (43% reduction).
Compressing http://www.boots.com/resource/image/733218/herotea…o-1360x685-mar2017.jpg could save 53.8KiB (42% reduction).
Compressing http://www.boots.com/resource/image/800634/herotea…-happy-glamper-kit.jpg could save 41.7KiB (43% reduction).
Compressing http://www.boots.com/resource/image/805822/herotea…e-mr-big-lifestyle.jpg could save 32.5KiB (42% reduction).
Compressing http://www.boots.com/resource/image/799958/estore_…talk-hpto-sps50-02.jpg could save 29.9KiB (40% reduction).
Compressing http://www.boots.com/resource/image/744096/herotea…age-hero-boots-app.jpg could save 26.1KiB (38% reduction).
Compressing http://www.boots.com/resource/image/606882/estore_…webmd-healthysmile.jpg could save 22.2KiB (43% reduction).
Compressing http://www.boots.com/resource/image/799956/estore_…talk-hpto-sps50-01.jpg could save 21.4KiB (44% reduction).
Compressing http://www.boots.com/resource/image/682318/estore_…-cows-milk-allergy.jpg could save 19.5KiB (41% reduction).
Compressing http://www.boots.com/resource/image/808632/estore_…t-rec-xls-10194066.jpg could save 14.7KiB (42% reduction).
Compressing http://www.boots.com/resource/image/103032/estore_…e-card-proposition.jpg could save 12KiB (36% reduction).
Compressing http://www.boots.com/resource/image/802548/estore_…c-pampers-10168814.jpg could save 7.6KiB (40% reduction).
Compressing http://www.boots.com/resource/image/802560/estore_…5025-boss-10203689.jpg could save 6KiB (35% reduction).
Compressing http://www.boots.com/resource/image/801076/estore_…5025-veet-10217622.jpg could save 5.6KiB (34% reduction).
Compressing http://www.boots.com/resource/image/802552/estore_…ec-armani-10228543.jpg could save 4.3KiB (36% reduction).
Compressing http://www.boots.com/resource/image/802556/estore_…5-philips-10199288.jpg could save 3.9KiB (30% reduction).
Compressing https://pclportal.mhra.gov.uk/analytics/LogoSancoInternet_UK_B-336.png could save 3.4KiB (31% reduction).
Compressing http://www.boots.com/wcsstore/eBootsStorefrontAsse…estore_spritesheet.png could save 3.2KiB (40% reduction).
Compressing http://www.boots.com/resource/image/803634/estore_…t-rec-no7-10226695.jpg could save 2.8KiB (35% reduction).
Compressing http://www.boots.com/resource/blob/782520/58286200…zler-lockup-2-data.png could save 2.6KiB (16% reduction).
Compressing http://www.boots.com/resource/image/802558/estore_…25-loreal-10229304.jpg could save 2.5KiB (35% reduction).
Compressing http://www.boots.com/wcsstore/eBootsStorefrontAsse…Master%20Logo/logo.png could save 2.5KiB (31% reduction).
Compressing http://www.boots.com/wcsstore/eBootsStorefrontAsse…s/Boots_WebMD_logo.png could save 2.5KiB (21% reduction).
Compressing http://www.boots.com/resource/image/808778/estore_…55025-nyx-10231804.jpg could save 2.5KiB (28% reduction).
Compressing http://www.boots.com/resource/blob/82294/74e34b042…r-and-collect-data.png could save 2.5KiB (25% reduction).
Compressing http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots_Macmillan_logo.png could save 2.4KiB (24% reduction).
Compressing http://www.boots.com/wcsstore/eBoots_UK/supernav/espot_no7_250x185.jpg could save 1.9KiB (12% reduction).
Compressing http://www.boots.com/resource/image/594294/estore_…ard-icon-100x100-3.jpg could save 1.1KiB (32% reduction).
Compressing http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots/shoppingCartBG.png could save 1KiB (56% reduction).

priority - 71 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://cdn.appdynamics.com/adrum-ext.d262de24c8f04a878fd203dce9e7da16.js (expiration not specified)
http://cdn.appdynamics.com/adrum/adrum-4.3.0.0.js (expiration not specified)
http://cdn.rubikloud.com/static/init.js (expiration not specified)
http://health.foresee.com/ (expiration not specified)
http://libs.coremetrics.com/configs/90208333.js (expiration not specified)
http://libs.coremetrics.com/eluminate.js (expiration not specified)
https://boots.syn-finity.com/2016/uk/images/close_lightbox.png (expiration not specified)
https://js.adsrvr.org/universal_pixel.1.1.1.js (expiration not specified)
https://js.adsrvr.org/up_loader.1.1.0.js (expiration not specified)
https://pclportal.mhra.gov.uk/analytics/LogoSancoInternet_UK_B-336.png (expiration not specified)
http://s.btstatic.com/tag.js (15 minutes)
http://bat.bing.com/bat.js (30 minutes)
http://rainbow-uk.mythings.com/c.aspx?atok=2847-100-uk (30 minutes)
http://boots.cloud-iq.com/?tag_id=1 (60 minutes)
http://media.richrelevance.com/rrserver/js/1.2/p13n.js (60 minutes)
http://www.dwin1.com/2041.js (60 minutes)
http://www.gstatic.com/attribution/collection/attributiontools.js (110 minutes)
http://www.boots.com/resource/blob/597732/58bea87b…ts-webmd-logo-data.png (2 hours)
http://www.boots.com/resource/blob/782520/58286200…zler-lockup-2-data.png (2 hours)
http://www.boots.com/resource/blob/806688/9ab37eee…omepage-white-data.png (2 hours)
http://www.boots.com/resource/blob/82294/74e34b042…r-and-collect-data.png (2 hours)
http://www.boots.com/resource/css/3676/afa57d5e835…c094a64e9b7/estore.css (2 hours)
http://www.boots.com/resource/image/103032/estore_…e-card-proposition.jpg (2 hours)
http://www.boots.com/resource/image/594294/estore_…ard-icon-100x100-3.jpg (2 hours)
http://www.boots.com/resource/image/606882/estore_…webmd-healthysmile.jpg (2 hours)
http://www.boots.com/resource/image/682318/estore_…-cows-milk-allergy.jpg (2 hours)
http://www.boots.com/resource/image/733218/herotea…o-1360x685-mar2017.jpg (2 hours)
http://www.boots.com/resource/image/744096/herotea…age-hero-boots-app.jpg (2 hours)
http://www.boots.com/resource/image/781516/herotea…are-suthp-products.jpg (2 hours)
http://www.boots.com/resource/image/799956/estore_…talk-hpto-sps50-01.jpg (2 hours)
http://www.boots.com/resource/image/799958/estore_…talk-hpto-sps50-02.jpg (2 hours)
http://www.boots.com/resource/image/800634/herotea…-happy-glamper-kit.jpg (2 hours)
http://www.boots.com/resource/image/801076/estore_…5025-veet-10217622.jpg (2 hours)
http://www.boots.com/resource/image/802548/estore_…c-pampers-10168814.jpg (2 hours)
http://www.boots.com/resource/image/802552/estore_…ec-armani-10228543.jpg (2 hours)
http://www.boots.com/resource/image/802556/estore_…5-philips-10199288.jpg (2 hours)
http://www.boots.com/resource/image/802558/estore_…25-loreal-10229304.jpg (2 hours)
http://www.boots.com/resource/image/802560/estore_…5025-boss-10203689.jpg (2 hours)
http://www.boots.com/resource/image/803634/estore_…t-rec-no7-10226695.jpg (2 hours)
http://www.boots.com/resource/image/805822/herotea…e-mr-big-lifestyle.jpg (2 hours)
http://www.boots.com/resource/image/808632/estore_…t-rec-xls-10194066.jpg (2 hours)
http://www.boots.com/resource/image/808778/estore_…55025-nyx-10231804.jpg (2 hours)
http://www.boots.com/resource/image/82292/estore_m…nk---get-boots-app.png (2 hours)
http://www.boots.com/resource/image/82298/estore_m…i-link---spend--45.png (2 hours)
http://www.boots.com/resource/js/3676/5c2126d774b9…0684ba45f16a/estore.js (2 hours)
http://www.boots.com/wcsstore/dojo18/dojo/dojo.js (2 hours)
http://www.boots.com/wcsstore/dojo18/dojo/dojodesktop-rwd.js (2 hours)
http://www.boots.com/wcsstore/dojo18/dojo/resources/blank.gif (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAssetStore//css/boots/CMC.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…boots/Configurator.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…s/boots/base_boots.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/legacy1_1.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/mbv_boots.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…//css/boots/ribbon.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots_loader_spinner.gif (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAssetStore//nls/StoreText.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…nls/en-us/StoreText.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…e//nls/en/StoreText.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots_Macmillan_logo.png (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…s/Boots_WebMD_logo.png (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…Master%20Logo/logo.png (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots/common_boots_1.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…boots/styles_boots.css (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…estore_spritesheet.png (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…stores_flag_sprite.png (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots/shoppingCartBG.png (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…avascript/Analytics.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…mon/ShoppingActions.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ServicesDeclaration.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ontextsDeclarations.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…trollersDeclaration.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…oreMedia/jquery-min.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ia/previewBootstrap.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…cript/MessageHelper.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…vascript/Responsive.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…toreCommonUtilities.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…antagePointsBalance.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…partment/Department.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…MiniShopCartDisplay.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/Search.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…Widgets/collapsible.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/footer.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/header.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…script/boots.common.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…cript/boots.cookies.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ts.coremetrics.cvos.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ilCoreMetricsHelper.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…oots/estores_global.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…geting/geotargeting.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…t/jquery-1.11.3.min.js (2 hours)
http://www.boots.com/wcsstore/eBootsStorefrontAsse…e/javascript/salmon.js (2 hours)
http://www.boots.com/wcsstore/eBoots_UK/supernav/espot_no7_250x185.jpg (2 hours)
https://ssl.google-analytics.com/analytics.js (2 hours)
http://d2oh4tlt9mrke9.cloudfront.net/Record/js/sessioncam.recorder.js (4 hours)
http://gateway.answerscloud.com/boots-uk/production/gateway.min.js (6.7 hours)
http://gateway.answerscloud.com/code/19.3.2-v.3/fs.frame.js?v=ubjf5oz (6.7 hours)
http://gateway.answerscloud.com/code/19.3.2-v.3/fs.gateway.js (6.7 hours)
http://gateway.answerscloud.com/code/19.3.2-v.3/fs.trigger.js (6.7 hours)
http://gateway.answerscloud.com/code/19.3.2-v.3/fs.trueconversion.js (6.7 hours)
http://gateway.answerscloud.com/code/19.3.2-v.3/fs.utils.js (6.7 hours)
http://gateway.answerscloud.com/code/19.3.2-v.3/fs.utils.js?v=ubjf5oz (6.7 hours)

priority - 40 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 39 blocking script resources and 10 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

http://www.boots.com/wcsstore/dojo18/dojo/dojo.js
http://www.boots.com/wcsstore/dojo18/dojo/dojodesktop-rwd.js
http://libs.coremetrics.com/eluminate.js
http://tmscdn.coremetrics.com/tms/90208333/head.js?__t=1496437754513
http://www.boots.com/wcsstore/eBootsStorefrontAsse…oreMedia/jquery-min.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ia/previewBootstrap.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…cript/MessageHelper.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…toreCommonUtilities.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…vascript/Responsive.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/Search.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…antagePointsBalance.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…MiniShopCartDisplay.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…partment/Department.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…mon/ShoppingActions.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ServicesDeclaration.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…oots/estores_global.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…t/jquery-1.11.3.min.js
http://www.boots.com/resource/js/3676/5c2126d774b9…0684ba45f16a/estore.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ts.coremetrics.cvos.js
http://cdn.synthetix.com/FAQTAGENT-BOOTS-UK2/configFiles/JS/synthetix.js
http://s.btstatic.com/tag.js
http://s.thebrighttag.com/tag?site=HD9lkeC&mode=sync&H=-b703igb
http://s.btstatic.com/lib/2ceb9c963892a62e47bd9235b32b808011bb6b52.js?v=2
http://s.btstatic.com/lib/7092c3ec09bd1bcd0591bd8b0a9646718583ebb7.js?v=2
http://s.btstatic.com/lib/55277f0dc15f9fc6cd50378bd85b4ee219b6c87c.js?v=2
http://bat.bing.com/bat.js
http://www.gstatic.com/attribution/collection/attributiontools.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…toreCommonUtilities.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ontextsDeclarations.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…trollersDeclaration.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…Widgets/collapsible.js
http://media.richrelevance.com/rrserver/js/1.2/p13n.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/header.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…geting/geotargeting.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/footer.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…e/javascript/salmon.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…script/boots.common.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…cript/boots.cookies.js
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/footer.js

Optimize CSS Delivery of the following:

http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots/common_boots_1.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…//css/boots/ribbon.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/legacy1_1.css
http://www.boots.com/wcsstore/eBootsStorefrontAssetStore//css/boots/CMC.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…boots/Configurator.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…s/boots/base_boots.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/mbv_boots.css
http://www.boots.com/wcsstore/eBootsStorefrontAsse…boots/styles_boots.css
http://cdn.synthetix.com/FAQTAGENT-BOOTS-UK2/configFiles/CSS/synthetix.css
http://www.boots.com/resource/css/3676/afa57d5e835…c094a64e9b7/estore.css

priority - 16 Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 3% of the final above-the-fold content could be rendered with the full HTML response.

priority - 10 Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://boots.com/
http://www.boots.com/
http://www.boots.com/webapp/wcs/stores/servlet/Top…webrewrite=Y&geoOpts=Y

priority - 6 Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 57.3KiB (40% reduction).

Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…oots/estores_global.js could save 18.9KiB (35% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…mon/ShoppingActions.js could save 7KiB (46% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…toreCommonUtilities.js could save 5.7KiB (50% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…avascript/Analytics.js could save 4.8KiB (48% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…trollersDeclaration.js could save 3.9KiB (46% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…MiniShopCartDisplay.js could save 3.2KiB (41% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…cript/MessageHelper.js could save 3.1KiB (58% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/Search.js could save 2.8KiB (37% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ServicesDeclaration.js could save 2KiB (40% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ript/Widgets/header.js could save 1.8KiB (32% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ontextsDeclarations.js could save 1.5KiB (53% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…partment/Department.js could save 937B (37% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…e/javascript/salmon.js could save 904B (26% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…nls/en-us/StoreText.js could save 513B (17% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…e//nls/en/StoreText.js could save 513B (17% reduction) after compression.

priority - 5 Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 52KiB (25% reduction).

Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…s/boots/base_boots.css could save 18.9KiB (24% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…boots/styles_boots.css could save 16.3KiB (23% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ots/common_boots_1.css could save 9.3KiB (32% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/legacy1_1.css could save 5.5KiB (31% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…//css/boots/ribbon.css could save 1.1KiB (31% reduction) after compression.
Minifying http://www.boots.com/wcsstore/eBootsStorefrontAsse…ss/boots/mbv_boots.css could save 832B (19% reduction) after compression.

priority - 1 Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 9.1KiB (57% reduction).

Compressing https://js.adsrvr.org/up_loader.1.1.0.js could save 4.3KiB (59% reduction).
Compressing http://cdn.rubikloud.com/static/init.js could save 3.8KiB (54% reduction).
Compressing http://health.foresee.com/ could save 572B (69% reduction).
Compressing https://js.adsrvr.org/universal_pixel.1.1.1.js could save 550B (55% reduction).

priority - 1 Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 7.4KiB (12% reduction).

Minifying http://www.boots.com/webapp/wcs/stores/servlet/Top…webrewrite=Y&geoOpts=Y could save 7.4KiB (12% reduction) after compression.

boots.com Mobile Resources

Total Resources182
Number of Hosts54
Static Resources114
JavaScript Resources76
CSS Resources12

boots.com Mobile Resource Breakdown

boots.com mobile page usability

Last tested: 2017-06-02


Mobile Usability Good
99/100

boots.com Mobile Usability Test Quick Summary


priority - 0 Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a class="notificationCloseBtn">x</a> is close to 1 other tap targets.

The tap target <a href="javascript:eSt…ipToOverlay&#39;);" class="close-btn">x</a> is close to 1 other tap targets.

The tap target <a id="HU" href="javaScript:pro…&#39;,&#39;&#39;,&#39;INT:HU&#39;)">Hungary</a> and 1 others are close to other tap targets.

boots.com Mobile Resources

Total Resources182
Number of Hosts54
Static Resources114
JavaScript Resources76
CSS Resources12

boots.com Mobile Resource Breakdown

boots.com similar domains

Similar domains:
www.boots.com
www.boots.net
www.boots.org
www.boots.info
www.boots.biz
www.boots.us
www.boots.mobi
www.oots.com
www.boots.com
www.voots.com
www.bvoots.com
www.vboots.com
www.goots.com
www.bgoots.com
www.gboots.com
www.hoots.com
www.bhoots.com
www.hboots.com
www.noots.com
www.bnoots.com
www.nboots.com
www.bots.com
www.biots.com
www.boiots.com
www.bioots.com
www.bkots.com
www.bokots.com
www.bkoots.com
www.blots.com
www.bolots.com
www.bloots.com
www.bpots.com
www.bopots.com
www.bpoots.com
www.boits.com
www.booits.com
www.bokts.com
www.bookts.com
www.bolts.com
www.boolts.com
www.bopts.com
www.boopts.com
www.boos.com
www.boors.com
www.bootrs.com
www.boorts.com
www.boofs.com
www.bootfs.com
www.boofts.com
www.boogs.com
www.bootgs.com
www.boogts.com
www.booys.com
www.bootys.com
www.booyts.com
www.boot.com
www.bootw.com
www.bootsw.com
www.bootws.com
www.boote.com
www.bootse.com
www.bootes.com
www.bootd.com
www.bootsd.com
www.bootds.com
www.bootz.com
www.bootsz.com
www.bootzs.com
www.bootx.com
www.bootsx.com
www.bootxs.com
www.boota.com
www.bootsa.com
www.bootas.com
www.boots.con

boots.com Ping

Ping is a networking utility tool to test if a particular host is reachable. It is a diagnostic that checks reachability of a host on an Internet Protocol (IP) network. In a computer network, a ping test is a way of sending messages from one host to another. Aside from checking if the host is connected to a network, ping also gives indicators of the reliability and general speed of the connection.


boots.com TRACEROUTE

Traceroute is a network diagnostic tool used to track the pathway taken by a packet on an IP network from source to destination. Traceroute also records the time taken for each hop the packet makes during its route to the destination. Traceroute uses ICMP (Internet Control Message Protocol) echo packets with variable time to live values. The response time of each hop is calculated. To guarantee accuracy, each hop is queried multiple times (usually three times) to better measure the response of that particular hop.