BRANCH.IO Branch Metrics - Deep Linking, Attribution and Mobile Marketing


branch.io website information.

branch.io domain name is registered by .IO top-level domain registry. See the other sites registred in .IO domain zone.

Following name servers are specified for branch.io domain:

  • ns-1091.awsdns-08.org
  • ns-1809.awsdns-34.co.uk
  • ns-236.awsdns-29.com
  • ns-991.awsdns-59.net

and probably website branch.io is hosted by WIKIMEDIA - Wikimedia Foundation Inc., US web hosting company. Check the complete list of other most popular websites hosted by WIKIMEDIA - Wikimedia Foundation Inc., US hosting company.

According to Alexa traffic rank the highest website branch.io position was 31779 (in the world). The lowest Alexa rank position was 90218. Now website branch.io ranked in Alexa database as number 37789 (in the world).

Website branch.io Desktop speed measurement score (64/100) is better than the results of 41.34% of other sites shows that the page desktop performance can be improved.

branch.io Mobile usability score (100/100) is better than the results of 100% of other sites and means that the page is mobile-friendly.

Mobile speed measurement score of branch.io (56/100) is better than the results of 45.93% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

Weekly Rank Report

DateRankChange
Nov-19-2024 37,789241
Nov-18-2024 38,03068
Nov-17-2024 38,098-349
Nov-16-2024 37,74977
Nov-15-2024 37,826-117
Nov-14-2024 37,709353
Nov-13-2024 38,0620

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branch.io Rank History

Alexa can identify the popularity of a website as well as its competitors. It is important for website owners and bloggers to know their Alexa ranking because it shows how many visitors have viewed their web page. It gives them a clear idea of how popular their website is on the internet and the ranking of their competitors.



branch.io whois

WHOIS is a query and response protocol that is widely used for querying databases that store the registered users or assignees of an Internet resource, such as a domain name, an IP address block, or an autonomous system, but is also used for a wider range of other information.


Domain Name: branch.io
Registry Domain ID: 91b35ada6a4f4fa4a34cbdef4f9c3e50-DONUTS
Registrar WHOIS Server: whois.gandi.net
Registrar URL: https://www.gandi.net
Updated Date: 2023-11-17T13:08:52Z
Creation Date: 2011-11-10T13:52:13Z
Registry Expiry Date: 2026-11-10T13:52:13Z
Registrar: Gandi SAS
Registrar IANA ID: 81
Registrar Abuse Contact Email: abuse@support.gandi.net
Registrar Abuse Contact Phone: +33.170377661
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registry Registrant ID: REDACTED FOR PRIVACY
Registrant Name: REDACTED FOR PRIVACY
Registrant Organization: Branch
Registrant Street: REDACTED FOR PRIVACY
Registrant City: REDACTED FOR PRIVACY
Registrant State/Province: CA
Registrant Postal Code: REDACTED FOR PRIVACY
Registrant Country: US
Registrant Phone: REDACTED FOR PRIVACY
Registrant Phone Ext: REDACTED FOR PRIVACY
Registrant Fax: REDACTED FOR PRIVACY
Registrant Fax Ext: REDACTED FOR PRIVACY
Registrant Email: Please query the RDDS service of the Registrar of Record identified in this output for information on how to contact the Registrant, Admin, or Tech contact of the queried domain name.
Registry Admin ID: REDACTED FOR PRIVACY
Admin Name: REDACTED FOR PRIVACY
Admin Organization: REDACTED FOR PRIVACY
Admin Street: REDACTED FOR PRIVACY
Admin City: REDACTED FOR PRIVACY
Admin State/Province: REDACTED FOR PRIVACY
Admin Postal Code: REDACTED FOR PRIVACY
Admin Country: REDACTED FOR PRIVACY
Admin Phone: REDACTED FOR PRIVACY
Admin Phone Ext: REDACTED FOR PRIVACY
Admin Fax: REDACTED FOR PRIVACY
Admin Fax Ext: REDACTED FOR PRIVACY
Admin Email: Please query the RDDS service of the Registrar of Record identified in this output for information on how to contact the Registrant, Admin, or Tech contact of the queried domain name.
Registry Tech ID: REDACTED FOR PRIVACY
Tech Name: REDACTED FOR PRIVACY
Tech Organization: REDACTED FOR PRIVACY
Tech Street: REDACTED FOR PRIVACY
Tech City: REDACTED FOR PRIVACY
Tech State/Province: REDACTED FOR PRIVACY
Tech Postal Code: REDACTED FOR PRIVACY
Tech Country: REDACTED FOR PRIVACY
Tech Phone: REDACTED FOR PRIVACY
Tech Phone Ext: REDACTED FOR PRIVACY
Tech Fax: REDACTED FOR PRIVACY
Tech Fax Ext: REDACTED FOR PRIVACY
Tech Email: Please query the RDDS service of the Registrar of Record identified in this output for information on how to contact the Registrant, Admin, or Tech contact of the queried domain name.
Name Server: ns-1091.awsdns-08.org
Name Server: ns-991.awsdns-59.net
Name Server: ns-1809.awsdns-34.co.uk
Name Server: ns-236.awsdns-29.com
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of WHOIS database: 2024-09-19T08:34:42Z

branch.io server information

Servers Location

IP Address
18.244.164.24
18.244.164.66
18.244.164.81
18.244.164.94
Region
Massachusetts
Massachusetts
Massachusetts
Massachusetts
City
Cambridge
Cambridge
Cambridge
Cambridge

branch.io desktop page speed rank

Last tested: 2016-11-08


Desktop Speed Bad
64/100

branch.io Desktop Speed Test Quick Summary


priority - 35 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://cdn.branch.io/branch-v1.6.4.min.js (expiration not specified)
https://s.adroll.com/j/sendrolling.js (expiration not specified)
https://static.ads-twitter.com/oct.js (expiration not specified)
https://ssl.google-analytics.com/ga_exp.js?utmxkey…utmxtime=1478640384096 (30 seconds)
https://js.hs-analytics.net/analytics/1478640600000/480264.js (4.9 minutes)
https://cdn.mxpnl.com/libs/mixpanel-2.2.min.js (5 minutes)
https://s.adroll.com/j/roundtrip.js (5 minutes)
https://s.adroll.com/pixel/B4WBOZRXZJCUNDX7DXWKFH/…WMLVKM5AHNIAMON4MVU.js (5 minutes)
https://connect.facebook.net/en_US/fbds.js (20 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://www.google-analytics.com/plugins/ua/linkid.js (60 minutes)
https://branch.io/css/style.css (100 minutes)
https://branch.io/font/branch.woff?24581209 (100 minutes)
https://branch.io/img/features/arrow-up.png (100 minutes)
https://branch.io/img/index/about-overlay.png (100 minutes)
https://branch.io/img/index/about.jpg (100 minutes)
https://branch.io/img/index/feature-analytics.png (100 minutes)
https://branch.io/img/index/feature-attribution.png (100 minutes)
https://branch.io/img/index/feature-icons/dla.png (100 minutes)
https://branch.io/img/index/feature-icons/emails.png (100 minutes)
https://branch.io/img/index/feature-icons/journeys.png (100 minutes)
https://branch.io/img/index/feature-icons/onboarding.png (100 minutes)
https://branch.io/img/index/feature-icons/referrals.png (100 minutes)
https://branch.io/img/index/feature-icons/sharing.png (100 minutes)
https://branch.io/img/index/feature-links.png (100 minutes)
https://branch.io/img/index/feature-logos/dla.png (100 minutes)
https://branch.io/img/index/feature-logos/emails.png (100 minutes)
https://branch.io/img/index/feature-logos/journeys.png (100 minutes)
https://branch.io/img/index/feature-logos/onboarding.png (100 minutes)
https://branch.io/img/index/feature-logos/referrals.png (100 minutes)
https://branch.io/img/index/feature-logos/sharing.png (100 minutes)
https://branch.io/img/index/feature-screens/dla.png (100 minutes)
https://branch.io/img/index/feature-screens/emails.png (100 minutes)
https://branch.io/img/index/feature-screens/journeys.png (100 minutes)
https://branch.io/img/index/feature-screens/onboarding.png (100 minutes)
https://branch.io/img/index/feature-screens/referrals.png (100 minutes)
https://branch.io/img/index/feature-screens/sharing.png (100 minutes)
https://branch.io/img/index/get_it_on_fabric_black.png (100 minutes)
https://branch.io/img/index/github.svg (100 minutes)
https://branch.io/img/index/map.png (100 minutes)
https://branch.io/img/index/premium-solutions/data.png (100 minutes)
https://branch.io/img/index/premium-solutions/email.png (100 minutes)
https://branch.io/img/index/premium-solutions/journeys.png (100 minutes)
https://branch.io/img/logo_white.png (100 minutes)
https://branch.io/img/partners/logos/airbnb.png (100 minutes)
https://branch.io/img/partners/logos/amazon-music.png (100 minutes)
https://branch.io/img/partners/logos/bing.png (100 minutes)
https://branch.io/img/partners/logos/fidelity.png (100 minutes)
https://branch.io/img/partners/logos/flipagram.png (100 minutes)
https://branch.io/img/partners/logos/foursquare.png (100 minutes)
https://branch.io/img/partners/logos/fox-sports.png (100 minutes)
https://branch.io/img/partners/logos/hotel-tonight.png (100 minutes)
https://branch.io/img/partners/logos/imgur.png (100 minutes)
https://branch.io/img/partners/logos/instacart.png (100 minutes)
https://branch.io/img/partners/logos/jet.png (100 minutes)
https://branch.io/img/partners/logos/make-my-trip.png (100 minutes)
https://branch.io/img/partners/logos/pinterest.png (100 minutes)
https://branch.io/img/partners/logos/postmates.png (100 minutes)
https://branch.io/img/partners/logos/reddit.png (100 minutes)
https://branch.io/img/partners/logos/redfin.png (100 minutes)
https://branch.io/img/partners/logos/rhapsody.png (100 minutes)
https://branch.io/img/partners/logos/slack.png (100 minutes)
https://branch.io/img/partners/logos/snapdeal.png (100 minutes)
https://branch.io/img/partners/logos/starbucks.png (100 minutes)
https://branch.io/img/partners/logos/target.png (100 minutes)
https://branch.io/img/partners/logos/ticketmaster.png (100 minutes)
https://branch.io/img/partners/logos/tinder.png (100 minutes)
https://branch.io/img/partners/logos/tunein.png (100 minutes)
https://branch.io/js/all.js (100 minutes)
https://branch.io/js/default.js (100 minutes)
https://www.google-analytics.com/analytics.js (2 hours)

priority - 12 Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 112.5KiB (33% reduction).

Compressing https://branch.io/img/partners/logos/starbucks.png could save 13.4KiB (33% reduction).
Compressing https://branch.io/img/partners/logos/pinterest.png could save 5.6KiB (54% reduction).
Compressing https://branch.io/img/partners/logos/fidelity.png could save 5.5KiB (27% reduction).
Compressing https://branch.io/img/partners/logos/airbnb.png could save 5.1KiB (34% reduction).
Compressing https://branch.io/img/partners/logos/flipagram.png could save 5KiB (32% reduction).
Compressing https://branch.io/img/partners/logos/fox-sports.png could save 4.8KiB (15% reduction).
Compressing https://branch.io/img/partners/logos/slack.png could save 4.8KiB (33% reduction).
Compressing https://branch.io/img/partners/logos/ticketmaster.png could save 4.7KiB (54% reduction).
Compressing https://branch.io/img/partners/logos/make-my-trip.png could save 4.7KiB (32% reduction).
Compressing and resizing https://branch.io/img/index/get_it_on_fabric_black.png could save 4.3KiB (60% reduction).
Compressing https://branch.io/img/partners/logos/jet.png could save 4.1KiB (33% reduction).
Compressing https://branch.io/img/partners/logos/target.png could save 4.1KiB (34% reduction).
Compressing https://branch.io/img/partners/logos/instacart.png could save 4.1KiB (35% reduction).
Compressing https://branch.io/img/partners/logos/postmates.png could save 4.1KiB (31% reduction).
Compressing https://branch.io/img/partners/logos/rhapsody.png could save 3.9KiB (33% reduction).
Compressing https://branch.io/img/partners/logos/hotel-tonight.png could save 3.9KiB (60% reduction).
Compressing https://branch.io/img/partners/logos/bing.png could save 3.8KiB (35% reduction).
Compressing and resizing https://branch.io/img/logo_white.png could save 3.7KiB (64% reduction).
Compressing https://branch.io/img/partners/logos/foursquare.png could save 3.6KiB (31% reduction).
Compressing https://branch.io/img/partners/logos/snapdeal.png could save 3.4KiB (37% reduction).
Compressing https://branch.io/img/partners/logos/tunein.png could save 3KiB (34% reduction).
Compressing https://branch.io/img/partners/logos/amazon-music.png could save 3KiB (28% reduction).
Compressing https://branch.io/img/partners/logos/tinder.png could save 2.9KiB (34% reduction).
Compressing https://branch.io/img/partners/logos/reddit.png could save 2.5KiB (21% reduction).
Compressing https://branch.io/img/partners/logos/redfin.png could save 2.4KiB (33% reduction).
Compressing https://branch.io/img/partners/logos/imgur.png could save 2.1KiB (29% reduction).

priority - 10 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 4 blocking script resources and 3 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

https://branch.io/js/all.js
https://branch.io/js/default.js
https://ssl.google-analytics.com/ga_exp.js?utmxkey…utmxtime=1478640384096
https://platform.twitter.com/oct.js

Optimize CSS Delivery of the following:

https://branch.io/css/style.css
https://maxcdn.bootstrapcdn.com/font-awesome/4.4.0/css/font-awesome.min.css
https://fonts.googleapis.com/css?family=Open+Sans:400,700,600,300

priority - 0 Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 2.2KiB (48% reduction).

Compressing https://branch.io/img/index/github.svg could save 1.5KiB (48% reduction).
Compressing https://dc8xl0ndzn2cb.cloudfront.net/js/branchio/v0/keywee.min.js could save 652B (47% reduction).

branch.io Desktop Resources

Total Resources132
Number of Hosts40
Static Resources78
JavaScript Resources25
CSS Resources3

branch.io Desktop Resource Breakdown

branch.io mobile page speed rank

Last tested: 2016-11-08


Mobile Speed Bad
56/100

branch.io Mobile Speed Test Quick Summary


priority - 40 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://cdn.branch.io/branch-v1.6.4.min.js (expiration not specified)
https://s.adroll.com/j/sendrolling.js (expiration not specified)
https://static.ads-twitter.com/oct.js (expiration not specified)
https://ssl.google-analytics.com/ga_exp.js?utmxkey…utmxtime=1478640378915 (30 seconds)
https://cdn.mxpnl.com/libs/mixpanel-2.2.min.js (5 minutes)
https://js.hs-analytics.net/analytics/1478640600000/480264.js (5 minutes)
https://s.adroll.com/j/roundtrip.js (5 minutes)
https://s.adroll.com/pixel/B4WBOZRXZJCUNDX7DXWKFH/…WMLVKM5AHNIAMON4MVU.js (5 minutes)
https://connect.facebook.net/en_US/fbds.js (20 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://www.google-analytics.com/plugins/ua/linkid.js (60 minutes)
https://branch.io/css/style.css (100 minutes)
https://branch.io/font/branch.woff?24581209 (100 minutes)
https://branch.io/img/features/arrow-up.png (100 minutes)
https://branch.io/img/index/about-mobile.jpg (100 minutes)
https://branch.io/img/index/about-overlay-mobile.png (100 minutes)
https://branch.io/img/index/feature-analytics.png (100 minutes)
https://branch.io/img/index/feature-attribution.png (100 minutes)
https://branch.io/img/index/feature-icons/dla.png (100 minutes)
https://branch.io/img/index/feature-icons/emails.png (100 minutes)
https://branch.io/img/index/feature-icons/journeys.png (100 minutes)
https://branch.io/img/index/feature-icons/onboarding.png (100 minutes)
https://branch.io/img/index/feature-icons/referrals.png (100 minutes)
https://branch.io/img/index/feature-icons/sharing.png (100 minutes)
https://branch.io/img/index/feature-links.png (100 minutes)
https://branch.io/img/index/feature-logos/dla.png (100 minutes)
https://branch.io/img/index/feature-logos/emails.png (100 minutes)
https://branch.io/img/index/feature-logos/journeys.png (100 minutes)
https://branch.io/img/index/feature-logos/onboarding.png (100 minutes)
https://branch.io/img/index/feature-logos/referrals.png (100 minutes)
https://branch.io/img/index/feature-logos/sharing.png (100 minutes)
https://branch.io/img/index/feature-screens/dla.png (100 minutes)
https://branch.io/img/index/feature-screens/emails.png (100 minutes)
https://branch.io/img/index/feature-screens/journeys.png (100 minutes)
https://branch.io/img/index/feature-screens/onboarding.png (100 minutes)
https://branch.io/img/index/feature-screens/referrals.png (100 minutes)
https://branch.io/img/index/feature-screens/sharing.png (100 minutes)
https://branch.io/img/index/get_it_on_fabric_black.png (100 minutes)
https://branch.io/img/index/github.svg (100 minutes)
https://branch.io/img/index/premium-solutions/data.png (100 minutes)
https://branch.io/img/index/premium-solutions/email.png (100 minutes)
https://branch.io/img/index/premium-solutions/journeys.png (100 minutes)
https://branch.io/img/logo_white.png (100 minutes)
https://branch.io/img/partners/logos/airbnb.png (100 minutes)
https://branch.io/img/partners/logos/amazon-music.png (100 minutes)
https://branch.io/img/partners/logos/fox-sports.png (100 minutes)
https://branch.io/img/partners/logos/pinterest.png (100 minutes)
https://branch.io/img/partners/logos/redfin.png (100 minutes)
https://branch.io/img/partners/logos/slack.png (100 minutes)
https://branch.io/img/partners/logos/tinder.png (100 minutes)
https://branch.io/img/partners/logos/tunein.png (100 minutes)
https://branch.io/js/all.js (100 minutes)
https://branch.io/js/default.js (100 minutes)
https://www.google-analytics.com/analytics.js (2 hours)

priority - 40 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 4 blocking script resources and 3 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

https://branch.io/js/all.js
https://branch.io/js/default.js
https://ssl.google-analytics.com/ga_exp.js?utmxkey…utmxtime=1478640378915
https://platform.twitter.com/oct.js

Optimize CSS Delivery of the following:

https://branch.io/css/style.css
https://maxcdn.bootstrapcdn.com/font-awesome/4.4.0/css/font-awesome.min.css
https://fonts.googleapis.com/css?family=Open+Sans:400,700,600,300

priority - 3 Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 31.5KiB (30% reduction).

Compressing https://branch.io/img/partners/logos/pinterest.png could save 5.6KiB (54% reduction).
Compressing https://branch.io/img/partners/logos/airbnb.png could save 5.1KiB (34% reduction).
Compressing https://branch.io/img/partners/logos/fox-sports.png could save 4.8KiB (15% reduction).
Compressing https://branch.io/img/partners/logos/slack.png could save 4.8KiB (33% reduction).
Compressing https://branch.io/img/partners/logos/tunein.png could save 3KiB (34% reduction).
Compressing https://branch.io/img/partners/logos/amazon-music.png could save 3KiB (28% reduction).
Compressing https://branch.io/img/partners/logos/tinder.png could save 2.9KiB (34% reduction).
Compressing https://branch.io/img/partners/logos/redfin.png could save 2.4KiB (33% reduction).

priority - 0 Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 1.5KiB (48% reduction).

Compressing https://branch.io/img/index/github.svg could save 1.5KiB (48% reduction).

branch.io Mobile Resources

Total Resources116
Number of Hosts41
Static Resources61
JavaScript Resources26
CSS Resources3

branch.io Mobile Resource Breakdown

branch.io mobile page usability

Last tested: 2016-11-08


Mobile Usability Good
100/100

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branch.io Ping

Ping is a networking utility tool to test if a particular host is reachable. It is a diagnostic that checks reachability of a host on an Internet Protocol (IP) network. In a computer network, a ping test is a way of sending messages from one host to another. Aside from checking if the host is connected to a network, ping also gives indicators of the reliability and general speed of the connection.


branch.io TRACEROUTE

Traceroute is a network diagnostic tool used to track the pathway taken by a packet on an IP network from source to destination. Traceroute also records the time taken for each hop the packet makes during its route to the destination. Traceroute uses ICMP (Internet Control Message Protocol) echo packets with variable time to live values. The response time of each hop is calculated. To guarantee accuracy, each hop is queried multiple times (usually three times) to better measure the response of that particular hop.